stc partners with SEEDS for plastic-free July


(MENAFN- Morimak) Kuwait, 10 July 2024: Kuwait Telecommunications Company – stc, a world-class digital leader providing innovative services and platforms to customers, enabling the digital transformation in Kuwait, announced its sponsorship of the 2nd Bloom Market, the first of its kind sustainable lifestyle and entertainment boutique market in Kuwait. The sponsorship aligns with stc's 2024 sustainability program, “Small Move, Big Impact”, highlighting the Company's commitment to environmental preservation and the adoption of long-term sustainable practices.
The Bloom Market will be held at the Avenues Mall from July 11th – 13th, with the theme focusing on a plastic-free July. In alignment with the concept, vendors at the market will all be plastic-free, with participants ranging from recycled furniture stores to eco-friendly daily consumables and fashionwear. The market will also include numerous activities and awareness workshops aimed at increasing understanding of the importance of preserving the environment and reducing plastic usage. Visitors can participate in recycling workshops and listen to environmental experts discuss the impact of plastic on our planet and how we can all contribute to change.
stc’s sponsorship of the market, for the second time, follows the strategic partnership formed in collaboration with SEEDs Co. under the “weyak” umbrella, which focuses on supporting local SMEs and start-ups as well as youth initiatives.
The partnership between stc and SEEDs Co. serves as a significant step towards achieving stc’s sustainability goals outlined in its 2024 program titled “small move, Big Impact”, to create a positive lasting impact in the community. By investing in community-centric initiatives like Bloom, stc not only reinforces its role as a leading digital pioneer but also as a responsible corporate citizen committed to sustainable development in Kuwait. stc’s sponsorship role also aligns with the various initiatives in several fields that the Company organizes, participates throughout its annual CSR framework
In line with our social responsibility at stc, we are always looking forward to actively contributing with our strategic partners to empower the community and we are keen to promote the concepts and culture of sustainable development through our various community activities in several key areas. By supporting initiatives like Bloom, we aim to spread awareness and inspire action towards a more sustainable future.
In a statement, stc indicated that by incorporating sustainability into the core of its operations and community activities, the Company aims to demonstrate its belief in the power of small, sustainable moves to make a significant impact. This initiative will serve as a platform for stc to further promote environmental awareness, contributing positively to Kuwait's society.



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