(MENAFN) The newest commercial from streaming service OSN+ is called "No More FOMO." The term "FOMO," or "fear of missing out," was coined in the early 2000s to characterize a tendency seen predominantly on social media: the urge to engage in these things in order to avoid missing out on the newest information, events, milestones, travel, etc.
Since then, it has become a colloquial expression for the sensation of exclusion that results from missing out on a well-liked event or activity.
The motto for OSN+'s advertising campaign was "Watch What You're Missing," which tries to inspire viewers to find all the must-watch material offered on the streaming platform.
OSN+ is teaming up with Arab superstars for the campaign, starting with award-winning Egyptian filmmaker Omar El Zohairy and Saudi Arabian actress Aseel Omran, who is renowned for the movies "Zafir" and "Feathers."
According to OSN+'s vice president of marketing and growth, Ashley Rite, “OSN+ is the platform of choice for passionate content lovers who rely on us for the latest trending series, and celebrities such as Aseel are no different.”
MENAFN21022023000045014146ID1105609099
Legal Disclaimer:
MENAFN provides the information “as is” without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the provider above.