(MENAFN- GetNews) The report on the global Mobile Application market covers historical market trends, current market dynamics, market valuation by segmentation as well as region, country-level analysis for every segment, key player's market share analysis, competitive landscape and supply chain analysis.
Market Highlights:
Technological advancement is aiding the development of compact electronic devices such as smartphones and increasing the reliance on cloud-based solutions. mobile applications are potable software that can be run on the mobile phones or other portable devices. Market Research Future (MRFR) has published a report stating that the global mobile application market is anticipated to expand significantly at a CAGR of 14% during teh forecast period of 2017-2023 and reach the market valuation of USD 165 Bn by the end of 2023.
Increasing penetration and user-base of smartphones all over the world is one of the major factors that are driving the global mobile application market. With the incorporation of artificial intelligence, the demand for optimized mobile applications has increased significantly, leading to the expansion of the global mobile application market. With the advent of web-apps and conversion of conventional website-based e-commerce services into mobile applications, the popularity of mobile applications has increased, leading to the expansion of the global mobile application market. Inclination of various sectors towards operating through a mobile application in order to create ease in functionality and improve the reachability are some of the major factors that are propelling the growth of the global mobile applications market. Rise in internet penetration and increasing LTE adoption are impacting positively on the growth of the global mobile application market during the assessment period.
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Major Key Players
- Willow Tree, Inc (U.S.),
- Google Inc (U.S.),
- Nokia Corporation (Finland),
- Amazon Inc (U.S.),
- Intellectsoft US (U.S.),
- Microsoft Corporation, (U.S.)
- Y Media Labs (U.S.),
- Appster (Australia),
- Gameloft SE (France),
- Konstant Infosolutions (India).
The market for Mobile application is growing at a significant rate and includes many new entrants in the mobile app development market majorly in Smartphones & tablets under the gaming category with the increase in AR & VR advancements.
According to MRFR, The Mobile Application Market is expected to reach approximately USD 165 billion by the end of 2023 with approximately 14% CAGR during the forecasted period from 2017 2023.
Global Mobile Application Market: Industry Updates
In January 2019, The Veteran Affairs Department has signed a contract with Booz Allen Hamilton to stand up and manage a new multi-tiered cloud platform for its mobile applications.
In January 2019, Habo, a Lagos-based sanitary napkins production and distribution company, has announced that it has launched a mobile application to help customers order its products online.
In January 2019, it has been announced that OYO has offered customer autonomy to its mobile application OYO Assist, where customers can now raise service requests, modify bookings and handle many other services.
In January 2019, Indian Railway Service has launched a mobile application named Rail Sathi to provide online end-to-end travel assistance.
In December 2018, Five Omani women have developed a mobile application ‘Aon' to assist visually impaired individuals.
Segmentation:
The global market for mobile application is segmented on the basis of categories, platform, and end-user. Based on categories, the global mobile application market is segmented into gaming and non-gaming. The non-gaming segment has been sub-segmented into productivity, entertainment, social media, browser, and others. Based on platform, the global mobile application market is segmented into iOS, Android, and windows. Based on end-users, the global mobile application market is segmented into banking, retail, airlines, education, transport, media, hotels, and restaurants, government and others.
Regional Analysis:
The global market for mobile application has been geographically segmented into four major regions such as North America, Asia Pacific, Europe and the rest of the world. The Asia Pacific region commands the major share of the global mobile application market owing to the increasing demand for online services, expanding user-base of smartphones due to the availability of affordable mobile phones, improved internet connectivity and rise in demand for application-based solutions in the emerging economies of this region. Rapid adoption of cloud-based solution, development of innovative applications to carry out various day-to-day activities, increasing popularity of e-commerce web apps and easy adoption of technologically advanced solutions are propelling the growth of the mobile application market in the North America region. High demand for mobile-based applications and increased reliance on cloud-based solutions are fueling the growth of the mobile application market in the Europe region.
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Intended Audience
- Device manufacturers
- App store providers
- Games developers
- Mobile phone distributors
- Mobile App developers
- Research firms
- Software investors
- Software Developers
- IT enablers
- Government agencies
LIST OF TABLES
TABLE 1 MOBILE APPLICATION MARKET, BY CATEGORY
TABLE 2 MOBILE APPLICATION MARKET, BY PLATFORM
TABLE 3 MOBILE APPLICATION MARKET, BY END USER
TABLE 4 MOBILE APPLICATION MARKET, BY REGION
TABLE 5 NORTH AMERICA MOBILE APPLICATION MARKET, BY CATEGORY
TABLE 6 NORTH AMERICA MOBILE APPLICATION MARKET, BY PLATFORM
TABLE 7 NORTH AMERICA MOBILE APPLICATION MARKET, BY END - USER
Continued…….
LIST OF FIGURES
FIGURE 1 RESEARCH METHODOLOGY
FIGURE 2 MOBILE APPLICATION MARKET, BY CATEGORY (%)
FIGURE 3 MOBILE APPLICATION MARKET, BY PLATFORM (%)
FIGURE 4 MOBILE APPLICATION MARKET, BY END USER (%)
FIGURE 5 MOBILE APPLICATION MARKET, BY REGION (%)
Continued…….
About Market Research Future:
At Market Research Future (MRFR), we enable our customers to unravel the complexity of various industries through our Cooked Research Report (CRR), Half-Cooked Research Reports (HCRR), Raw Research Reports (3R), Continuous-Feed Research (CFR), and Market Research & Consulting Services.
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