Global Sportswear Market Research 2024 Featuring The Major Winners And Losers - Nike, Adidas, Under Armour, Asics, On, Adanola And Gymshark

(MENAFN- GlobeNewsWire - Nasdaq) Dublin, Jan. 17, 2025 (GLOBE NEWSWIRE) -- The "Global Sportswear market to 2028" report has been added to ResearchAndMarkets.com's offering.
The Global Sportswear Market to 2028 report offers comprehensive insight and analysis of the Global sportswear market, the major players, the key trends, channel, category, regional, sports activity performance, and consumer attitudes.
The global sportswear market experienced a slight slowdown in 2023, rising 5.3% to $422bn, outperforming total apparel again. The online channel saw a minor deceleration also, growing by 6.9%, with online penetration increasing 0.5ppts, aided by the convenience and wide range of products available via the channel. Nike continues to dominate the sportswear market, however it has lost share in 2024 with its lag in innovation driving consumers to shift towards competitors like On and Hoka.
Scope

• Though sportswear will continue to outperform apparel, its growth will be more muted out to 2028 as it reaches maturation in Western markets.
• Despite growth softening, sportswear will continue to rise as a proportion of total apparel thanks to its multifunctional nature and focus on health and fitness.
• Online penetration will continue to grow as shoppers prefer the channel's convenience and easy product and price comparisons.

Reasons to Buy

• Understand where the demand lies within the Global sportswear market across various price positionings, categories, and brands, to allow you to maximise customer acquisition.
• Learn how continued inflationary challenges will impact the Global sportswear market, and which players are most at threat from changing consumer habits.
• Identify the key approaches brands are taking to stand out in the Global sportswear market, and how you can adapt these to fit your own business.

Key Topics Covered:

EXECUTIVE SUMMARY

• Global Sportswear Market Drivers
• Global Sportswear Market Inhibitors
• Key Trend
• Strategies for Success
• The Global Sportswear Market: Global Market Size to 2028
• Global Sportswear Market 2018, 2023 & 2028
• Global Sportswear Market Value 2018-2028

The Global Sportswear Market: Regional Performance to 2028

• Global Sportswear Market by Region, 2018-2028
• Global Sportswear Market by Regional Growth, 2018-2028
• Top 10 Global Sportswear Markets, 2018-2028
• Top 10 Sportswear Markets by Forecast Growth, 2023-2028

The Global Sportswear Market: Channel Performance to 2028

• Global Online Sportswear Market 2018-2028
• Global Sportswear Market by Channel Growth, 2018-2028
• Global Sportswear Market by Channel Share, 2018, 2023 & 2028

The Global Sportswear Market: Category Performance to 2028

• Global Sportswear Market by Category, 2018, 2023 & 2028
• Global Sportswear Market by Category Growth, 2018-2028
• Global Sportswear Market by Subcategory, 2018-2028
• Global Sportswear Market by Menswear & Womenswear Product Types, 2023-2028
• Global Sportswear Market by Childrenswear Product Type, 2023-2028
• Global Sportswear Market by Footwear & Accessories Product Types, 2023-2028

The Global Sportswear Market: Sportswear Type Performance to 2028

• Global Sportswear Market by Sportswear Type 2018, 2023 & 2028
• Global Sportswear Market by Sportswear Type Growth, 2018-2028

The Global Sportswear Market: Price Position Performance to 2028?

• Global Sportswear Market by Price Position, 2018, 2023 & 2028
• Global Sportswear Market by Price Position Growth, 2018-2028

The Global Sportswear Market: Sports Activity Performance to 2028

• Global Sportswear Market by Sports Activity, 2018, 2023 & 2028
• Global Sportswear Market by Sports Activity Growth, 2018-2028
• Global Sportswear Market by Sports Activity, 2018-2028

Consumer Insights

• Sportswear behaviours and attitudes
• Sportswear brand preferences
• Competitive Landscape: Market Shares & Brand Profiles
• Top 10 Brands: Market Shares 2022-2024

2024 Winners & Losers

• Brands in Focus: Nike
• Brands in Focus: Adidas
• Brands in Focus: Under Armour
• Brands in Focus: Asics and On
• Brands in Focus: Adanola and Gymshark
• Brands to Watch

A selection of companies mentioned in this report includes, but is not limited to:

• Lululemon
• Alo Yoga
• Vuori
• On
• Nike
• Adidas
• The North Face
• Solomon
• Puma
• New Balance
• Jordan
• Skechers
• Anta
• Under Armour
• Li-Ning
• Asics
• Adanola
• Gymshark
• Sporty Rich
• Goldbergh
• LOCI
• Popflex

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