3 Tips to Find Profitable Deals in Any Industry


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When people think about the term "deals," they usually call to mind images of store shelves filled with discount items during promotional events like "Black Friday." Just because you paid less for something than you typically would doesn't mean it has any less value than it previously did. Who doesn't love a good bargain?

You might not realize that deals are everywhere - especially in the business world. But in a professional environment, you're not merely on the lookout for special sales or retailers that are driving down prices in an attempt to clear out old stock. Here, you have to put certain skills to good use to take the premise of a good deal and turn it into a truly great one.

When it comes to finding profitable deals in any industry, there are three key tips you'll want to know more about.

 

1.Use Historical Sales Data: Let the Past Inform the Future

 

In your quest to find profitable deals, the number one resource you should learn to rely on is historical data. Every industry has its market research from which you can draw. Mass volumes of objective data about sales, consumer behaviors, and more exist. As you learn more about how far things have come, you can understand where it all might be headed.

Case in point: wholesale real estate. Here, you'll need to find both A) a seller with a property that you feel like you can make a profit on and B) a buyer willing to pay more than whatever price you've previously negotiated with the seller.

In essence, you get a seller to agree to one price, and a buyer to agree to a higher one. The difference is what you get to keep in profit.

This is where historical data comes into play. Even if a house is distressed and needs a lot of work, you can still use historical data to uncover assets that others may be significantly undervaluing. Maybe comparable homes in the area are going for high prices, but people haven't realized it yet. Perhaps there is a lot of development on the horizon, and soon the area will be seen as "up and coming."

Regardless, historical data can help you identify trends and patterns that others have likely missed. This is a great way to find profitable deals, even when none appear on the surface.

 

2.Master the Fine Art of Negotiation

 

Another great way to find profitable deals in any industry involves honing your negotiation skills. Remember that at its core, a deal is simply an agreement between two parties relating to the value of a particular product or service. For example, if you were negotiating to buy a business, you obviously want the lowest possible price while the seller wants the highest one. Both of these viewpoints are, in a way, unrealistic.

You really want to meet in the middle between those two numbers. Many people define a compromise as "a situation where both parties walk away unhappy" for a reason. Given the circumstances, you need to be willing to give a little in return to get the most that you can. That's where master negotiation skills will serve you nicely.

You must start from a place of empathy. Show the party you're negotiating with that you understand their needs and why they matter so much. Do what you can to let them know that they're in the exact scenario they should be in, even if your views on the outcome aren't perfectly aligned at the beginning.

Throughout this process, do whatever you can to create value for both sides. Come prepared with multiple offers so you're not caught off guard by any sudden change in conditions. The more you negotiate, the better you'll be at it, and the profitability of your deals will increase as a result.

 

3.Lean on Industry Publications and Conferences

 

Finally, one of the best ways to find profitable deals in any industry involves familiarizing yourself with the niche world around you. That is to say, pay close attention to any industry-related publications that are out there. Do this both online and in print. Trade magazines are dedicated to every industry, from retail to legal and beyond.

You should also focus on attending any relevant conferences that are taking place in your area. Get in rooms with people and start having face-to-face conversations. Sending someone an email is one thing. If you really want to evoke a strong reaction and get the ball rolling, you need to do so in person.

Both of these techniques allow you to spot emerging trends before they explode and become visible to everyone. This gives you a chance to capitalize on an opportunity before anyone else can.

Ultimately, it's important to see a deal for what it is. You're talking about more than just an opportunity to save a little money. What you're really after is the chance to maximize your return on investment, regardless of what that investment happens to be.

In real estate, you want to be able to say that you made as much money as possible on that property you poured so much effort into. Time is money, after all. Even if you don't generate a massive ROI, maybe you outmaneuvered a competitor and blocked them from gaining a foothold in a space that will be profitable in the future. In that scenario, the "deal" would still be attractive because of the sheer potential you've just tapped into.

Regardless, it is possible to become a profit-finding machine with a bit of knowledge, perseverance, and forward-thinking. This is true regardless of the type of business you're running or even the industry you're operating in. You just have to know how to look and, more importantly, when to strike.

 


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