Karen Strauss Leaves M Booth Health To Start Her Own Firm
Date
8/25/2022 6:35:30 PM
(MENAFN- PRovoke)
NEW YORK — Karen Strauss has stepped down from her role as an M Booth health senior leader to start her own agency.
Karen Strauss Communications provides the full range of services including building brand awareness, thought leadership and strategic communications.
Strauss brings 30-plus years of experience to the endeavor. She joined M Booth Health as chief strategy and innovation officer in February 2020 from Ketchum.
Strauss, a 2017 Innovator 25 , had long been a creative force at Ketchum, where she was chief global strategy and creativity officer before being assuming her last role of executive creative director/health. A former Ketchum partner, Strauss also spent three years as the firm's chief innovation officer.
M Booth Health, formerly the US division of Health Unlimited, was acquired by Next Fifteen Communications Group in October 2019 . The agency was rebranded M Booth Health and operates as a separate company reporting to M Booth CEO Dale Bornstein.
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