Poke Foods Market To Grow By USD 1.04 Billion (2024-2028), Health Benefits Driving Revenue Growth, Market Evolution Powered By AI - Technavio

NEW YORK, Dec. 18, 2024 /PRNewswire/ -- Report on how AI is driving market transformation - The global
poke foods market
size is estimated to grow by USD 1.04 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of
9.45%
during the forecast period.
health benefits of poke foods
is driving market growth,
with a trend towards
rising trend of organic seafood and poke foods. However,
rising prices of tuna
poses a challenge. Key market players include Acme Smoked Fish Holding Corp., Ahipoki Bowl, ALOHA POKE Co., Annasea Foods Group, FreshFin Poke, HARTFORD POKE Co., HEALTHY POKE SL, ia poke, Island Fin Poke Co., MTY Food Group Inc., OnoPoke Food Shop, Poke Me Group Pty Ltd., POKED, Pokeworks, Red Poke, Sweetfin, THEFISHBOWL, The Poke Co. And wings, The Poke Lab, and White Rabbit Projects.

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The organic seafood market has experienced significant growth in regions such as North America and Western Europe. This trend is driven by the increasing demand for seafood products free from preservatives, made from naturally sourced ingredients. Among organic seafood, finfish, shellfish, shrimps, and scallops are popular choices. In the poke foods market, raw tuna and other fish species are used, making the organic sourcing of these ingredients essential. The popularity of poke bowls, which contain organically sourced sesame oil, sea salt, and limu seaweed, is on the rise. The expansion of organized retail outlets offering these products and regular launches of organically sourced poke foods will fuel the poke foods market's growth during the forecast period.

Poke food, the popular Hawaiian dish made with raw fish, vegetables, and sauces, is on the rise in the food market. Ahi tuna, the traditional choice for poke, is being sourced increasingly from aquaculture harvests due to overfishing and climate change concerns. However, bacteria and parasites are potential risks in raw fish, making food safety crucial. Poke food businesses like Gloria Food and Pokeworks are innovating with marinated octopus, vegetables such as avocado, carrots, garlic, and onion, and even plant-based tuna for vegan diets. The tuna segment continues to dominate, offering high nutritive contents of omega-3 fatty acids and proteins. The commercial segment is expanding, with e-commerce sector penetration driving sales. However, concerns around marine pollution and fish stock sustainability remain. Ensuring quality and safety in poke food production is essential to maintain consumer trust and growth in this trendy market.

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The poke food market relies heavily on tuna as a key ingredient. Any changes in tuna prices significantly impact the end-product costs. Due to the COVID-19 pandemic, tuna fishermen face challenges meeting demand due to low catch volumes caused by government prevention measures. This has resulted in increased prices for skipjack tuna in Thailand and Ecuador, as well as yellowfin tuna in Spain, in 2020. The unstable tuna fish market poses a significant challenge to the global poke food industry. Higher tuna prices could deter customers in developing countries, potentially hindering market growth during the forecast period.

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The poke food market is experiencing significant growth, particularly in the UK, with trends like ready-to-eat poke and innovative poke bowls gaining popularity. However, challenges persist, including import duties on shellfish and salmon, octopus, and other tuna fish varieties. Household segment and restaurants/hotels are key consumers, but the youth market is also embracing this cross-culture food trend. Pricing remains a concern for some, with poke bowl prices varying. Key players like Aloha Poke, Sweet Fin Poke, and AnnaSea Foods Group offer a range of tuna types and unique flavors, including antioxidant-rich black rice and detoxifying ingredients. Shellfish, lobster, and caviar additions are popular, catering to health-conscious consumers seeking protein and nutritional content. The market's growth is driven by its minimal processing, making it a healthy snack alternative for fast-paced lifestyles. Seafood's health benefits, including Vitamin A and various marine species, contribute to its appeal. E-commerce penetration is increasing, making poke food more accessible. Hippy Fish Poke, London's first poke shop, offers grab-and-go food and unique flavors. Overall, the poke food market continues to thrive, offering a nutritious and delicious meal option.

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This poke foods market report extensively covers market segmentation by