(MENAFN- Oxford Business Group) Riyadh, November 2022: Saudi Arabia’s plans to regulate and develop the entertainment sector to make it a self-sustaining industry in cooperation with the public and private sectors, are explored in a recently launched report by the global research and advisory company Oxford Business Group (OBG).
OBG’s analysis examines the role of the General Entertainment Authority (GEA (in stimulating investments in the entertainment sector and in expanding the recreational activities available in the country in collaboration with relevant entities. Progress in his area has led to the expansion of business opportunities in the entertainment industry.
The Kingdom’s target of attracting 100 million tourists a year by 2030 is another key focus of the forthcoming report on the economy, explored in a dedicated Entertainment chapter.
The chapter includes an interview with Turki Alalshikh, Chairman of the General Entertainment Authority, in which he explores the structural reforms that are opening the country to the world, by developing it as an attractive destination combining its cultural and geographical strengths.
Alalshikh revealed: “The number of visits to entertainment events reached record numbers: Riyadh Season 2021 saw more than 15m visitors, including 1.3m foreign visitors from all over the world. This highlights the significant growth and the importance of developing entertainment events, cities and centres.’’
‘’To enhance the level of investment in the sector, we aim to create more opportunities and provide facilities for small and medium-sized enterprises to strengthen their presence in the sector,’’ Alalshikh added.
The report also highlights other investment opportunities in the country across the most promising economic sectors, which are expected to become more visible to the international community through the development of the local entertainment sector.
The Report: Saudi Arabia 2022 is a vital guide to the many facets of the country, including its macroeconomics, infrastructure, banking and other sectoral developments. OBG’s publication also contains contributions from leading representatives across the public and private sectors including interviews with Mohammed Al Rumaih, CEO of Saudi Exchange (Tadawul) and with Hamad Al Sheikh, former Minister of Education, among other personalities.
The Report: Saudi Arabia 2022 is available online and in print. It forms part of a series of tailored studies that OBG is currently producing with its partners, alongside other highly relevant, go-to research tools, including ESG Intelligence and Future Readiness reports, sector-specific Growth and Recovery Outlook articles and interviews.
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