(MENAFN- EIN Presswire)
Kieran O'Brien, co-founder of MediaKits.com
Casey Adams, co-founder of MediaKits
Candice Georgiadis
Kieran O'Brien, co-founder of MediaKits.com. Casey Adams, co-founder of MediaKits
The skills you learn as a byproduct of trying — from sales to psychology to how to raise money — are the biggest ROI, the biggest reward.” — Kieran O'Brien, co-founder of MediaKits.com
GREENWICH, CT, USA, January 7, 2022 /EINPresswire.com / -- Candice Georgiadis, owner of the blog by her namesake, interviews individuals on the cutting edge of hotel, travel, lifestyle and other similar topics. She expands the marketing footprint of individuals and companies with a combination of branding and imaging across social media and conventional websites.
Here are two kids who picked up on the marketing needs from the start. Don't miss this crucial component to your corporate success. Reach out to Candice Georgiadis and take your brand and image recognition to a new level.
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Kieran O'Brien, co-founder of MediaKits.com
So what are the most exciting projects you are working on now? How do you think that might help people?
Well, of course, MediaKits is the largest project I'm currently working on — and both myself and my partner, Casey Adams are doing it to help creators in the creator economy. One of the things that makes MediaKits so unique is that we're creator first. We're not building a tool where creators sign up, give us all their data, and then we sell it to various brands — we're actually doing the opposite. We want creators to be in complete control of their data, their presence, and their partnerships. The impact that we're chasing in this industry is building a tool that supports the creators and what they're looking to build.
What are your“Top Five Ways That Influencers Can Monetize Their Brand” . (Please share a story or example for each.)
Brand Deals. Building brand partnerships can be extremely lucrative for both parties — but you have to be prepared. You'll want to have a media kit, portfolio, or other professional-looking materials to help land this type of paid deal. David Dobrik's deal with Chipotle is a great example to look at.
Ad revenue from content. Platforms like YouTube pay their creators handsomely for allowing advertisers to place ads in their videos. That revenue is shared between the creator and the advertiser. YouTube channel Ryan's World generated $30M in 2021, and Ryan is just 9 years old.
Creator funds. TikTok popularized this tactic — but creator funds are pools of money that creators can tap into by creating viral content on the platform.
Merchandise. Many creators choose to offer merchandise and market the items to their followers. Yes Theory is a great example of this with their brand“Seek Discomfort”
Courses. Oftentimes, creators grew their fame online by being great at one specific thing, which opens the opportunity for them to teach their audience how to do it as well.
Read the rest here
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Casey Adams, co-founder of MediaKits
What are your“Top Five Ways That Influencers Can Monetize Their Brand” . (Please share a story or example for each.)
BRAND DEALS — The most effective way for creators to start monetizing their brand is to get paid to promote other products/services. Typically this happens when a creator takes the initiative to reach out and share their media kit with a brand, actively pitching themselves as a potential partner. For example, the creator JR Garage (@jrgarage) has worked with many automotive brands by using a media kit.
LAUNCHING A COMPANY — More and more creators are realizing how important it is to promote their own products and services. For example, Josh Richards and Bryce Hall launched Ani Energy because they knew it was a better idea than to be promoting RedBull for free.
NFT LAUNCH — The creator economy is quickly shifting into web3 and it's causing creators to look at monetization from a different perspective. For example, the famous entrepreneur Gary Vee launched an NFT project called“Vee Friends” and each NFT provides access to an annual event he's hosting.
AD REVENUE — This is very common for a lot of big YouTube creators. Monetizing your brand on YouTube is fairly simple but you need to fit certain criterias + get a lot of views. For example, in the peak of Jake Paul's YouTube career he was making a killing from YouTube ad revenue.
AFFILIATE DEALS — Creators can receive a % of the sales that they bring in for a brand through affiliate marketing.
If you could inspire a movement that would bring the most amount of good to the most amount of people, what would that be? You never know what your idea can trigger.
For me, it's all about curiosity — and you might be wondering how I plan to start a movement around curiosity, but let me explain that a little further.
I've learned so much by asking literally thousands of questions to some of the world's most influential, intelligent, and inspiring individuals; and each time I have the opportunity to sit down with one of these people, I can feel my skills getting sharper and my knowledge base getting deeper. These aren't necessarily insights that you would learn in school. These are things that come from years of practical and theoretical experience combined. It's life experience and on the job learning all wrapped into one.
Complete reading the interview here
Be sure to reach out to Candice Georgiadis to get your social media marketing on the right track. You can reach her at the below contact options.
About Candice Georgiadis
Candice Georgiadis is an active mother of three as well as a designer, founder, social media expert, and philanthropist. Candice Georgiadis is the founder and designer at CG & CO. She is also the Founder of the Social Media and Marketing Agency: Digital Agency. Candice Georgiadis is a Social Media influencer and contributing writer to ThriveGlobal, Authority Magazine, and several others. In addition to her busy work life, Candice is a volunteer and donor to St Jude's Children's hospital.
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