(MENAFN- P&S Market Research Reports) A good night’s sleep is essential to sound health, and mattresses, for long, have been claimed to help achieve it. This is why as per the International Sleep Products Association (ISPA), the replacement period of a mattress among U.S. residents has reduced to 6–8 years. Additionally, owing to the growing infrastructure investments in the residential sector and expanding tourism industry in the U.S., there has been an exponential increase in the demand for mattresses. This will drive the U.S. mattress market size from $15,728.8 million in 2019 to $22,519.9 million in2030, at a 3.5% CAGR during 2020–2030.
Most U.S. residents prefer to buy a mattress from offline channels rather than online platforms. Consumers still want the “feel-and-touch” experience while purchasing a mattress, and because of this, they opt to buy it from furniture stores, specialty stores, and hypermarkets/supermarkets. Mattresses fall under the bracket of aesthetic products, and it is easier to determine the aesthetic value of these products in physical stores in comparison to online platforms.
Latex, innerspring, and memory foam are the different types of mattresses available in the U.S. at physical stores as well as online. Customers have begun to prefer memory foam mattresses over innerspring and latex mattresses, as the former can be easily rolled in a box, which makes delivery easy. The direct-to-customer (DTC) model makes memory foam mattresses more popular than an innerspring mattress. As per estimations, over 200 DTC companies currently operate in the U.S.
DTC and all other companies are increasingly focusing on product launches to gain a competitive edge over each other. For instance, in 2019, Corsicana Mattress Company launched a line of mattress toppers that feature a micro-coil system, for queen-size mattresses. Other companies in the country introducing new products include Spring Air International, Kings down Mattress, Serta Simmons Bedding LLC, Leesa Group LLC, Sleep Number Corporation, Purple Innovations Inc., and Tempur Sealy International Inc.
Many of these U.S. mattress market companies are also offering customized mattresses, with the awareness about a sound sleep increasing in the country. For instance, Tempur Sealy International Inc. provides customers with the option to decide the size, firmness, and thickness of the mattress according to their preference. Customized mattresses are developed following the physical dynamics of every customer that include weight and height. These newly developed customized mattresses are designed to provide better support for different types of bodies while sleeping.
The highest demand for customized and standard mattresses came from the southern region of the country in the past, and people here are expected to buy the most mattresses in the near future too, due to the increasing construction activities and rapid urbanization. For example, metropolitan Atlanta witnesses the addition of 69,200 residents every year. Owing to the rapid urbanization, the western states of the U.S., such as Oregon, Utah, California, Nevada, and Arizona, will also witness heavy mattress sales.
Therefore, the demand for mattresses will come primarily from the residential sector due to frequent product replacements and technological advancements in the industry.
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