UK Small Kitchen Appliances Consumer Attitudes Insights Report 2024: Amazon Is The Most Shopped At Retailer Across All Subcategories

(MENAFN- GlobeNewsWire - Nasdaq) Dublin, Nov. 11, 2024 (GLOBE NEWSWIRE) -- The "UK: Home Category Data, The Consumer - Small Kitchen Appliances 2024" report has been added to ResearchAndMarkets.com's offering.
The report offers a comprehensive insight into consumer attitudes in the UK small kitchen appliances market. The report focuses on five key subcategories: kettles & hot beverage makers, electrical kitchen gadgets, toasters & sandwich makers, small tabletop cooking appliances and food preparation appliances. Consumer data is based on our 2024 UK small kitchen appliances survey, using a panel of 2,000 nationally representative consumers.
Scope

• Amazon is the most shopped at retailer across all small kitchen appliances subcategories
• Replacement is the primary consumer purchase motivation for small kitchen appliances
• Kettles & hot beverage makers are replaced most frequently among small kitchen appliances subcategories

Reasons to Buy

• Identify the demographic profile of shoppers and purchasing penetration within each subcategory, allowing you to better target ranges.
• Understand how drivers of purchase, such as range, price and quality, vary in importance among different demographics in order to maximise sales potential among target audiences.
• "Discover how channel usage for researching and purchasing is changing, to help target investment into growing areas."

Key Topics Covered:

• Definitions
• Consumer Penetration by Subcategory
• Drivers of Purchase
• Replacement Cycle
• Retailer Use
• Retailer Profiles
• Retailer Drivers
• Retailer Improvements
• Brand Use
• Brand Drivers
• Channel Use
• Research Prior to Purchase
• Opinions on Shopping Online
• Views Prior to Purchase
• Category-specific Questions
• Methodology & Contacts

List of Tables

• Consumer Penetration by Product, 2024
• Purchase Motivations, 2024
• Retailer Conversion Rates, 2024
• Retailers Purchased from by Subcategory (Top 5), 2024
• Retailer Usage by Demographic, 2024
• Drivers of Retailer Choice by Retailer, 2024
• Retailer Improvement Opportunities by Retailer, 2024
• Brands Conversions by Subcategory, 2024
• Drivers of Brand Choice, 2024

List of Figures

• Consumer Penetration, 2024
• Consumer Penetration by Subcategory, 2024
• Replacement Cycle, 2024
• Retailers Visited & Purchased from, 2024
• Retailer Profile - Amazon, 2024
• Retailer Profile - Argos, 2024
• Retailer Profile - ASDA, 2024
• Retailer Profile - Currys, 2022
• Retailer Profile - Tesco, 2024
• Drivers of Retailer Choice, 2024
• Retailer Improvement Opportunities, 2024
• Brands Considered and Purchased, 2024
• Drivers of Brand Choice, 2024
• Shopper Research Process, 2024
• Interaction with staff instore, 2024
• Channel Usage when Researching, 2024
• Channel Usage when Purchasing, 2024
• Online Fulfilment Methods, 2024
• Shopper Views on Online Shopping for Small Kitchen Appliances, 2024
• Satisfaction with Online Shopping for Small Kitchen Appliances, 2024
• Views Prior to Purchase, 2024
• Factors of Importance, 2024
• Opinions on Small Kitchen Appliances, 2024
• Cooking Time Taken Each Week, 2024

Companies Featured

• Amazon
• Aldi
• Argos
• ASDA
• B&M
• Currys
• John Lewis
• Lidl
• Sainsbury's
• Tesco
• Very

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