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The video game market size was valued at $231.40 billion in 2022, and is estimated to reach $446.4 billion by 2032, growing at a CAGR of 6.5% from 2023 to 2032.
Video Game Market - By region, Asia-Pacific is expected to witness the highest growth.
” - Allied Market ResearchWILMINGTON, DE, UNITED STATES, September 24, 2024 /EINPresswire / -- The emergence of video games dates back to the 1960s when a group of researchers headed by Steve Russell from the Massachusetts Institute of
technology developed 'Spacewar!', a multiplayer space combat simulation game. Since then, different factors including the advent of microprocessor technology, growing use of internet services, and establishment of multinational companies such as Nintendo have strengthened the foothold of the industry. Also, the overall rise in the standards of creativity and sophistication in animation has revolutionized the sector.
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Introduction of cloud and cross-platform gaming transforming the industry
According to a study by Allied Market Research, the video game market is anticipated to gather a revenue of $446.4 billion by 2032. The introduction of cloud and cross-platform video games is one of the main reasons behind the sector's growth. This new approach has gained widespread popularity as these computer games are compatible across different smart devices. Many companies are even deploying blockchain to incorporate the latest NFT technologies and enable gamers to own in-game products and transact in virtual currency safely.
With the advent of smart wearables and AR-VR technologies, the scope of cloud and cross-platform gaming has further increased. Consumer electronics companies are collaborating with software companies to develop VR headsets that offer immersive gaming experiences to the players. The launch of 5G services in various developed and developing countries has impacted the sphere of cloud gaming positively.
In the past few years, gesture and motion control gaming has created new investment opportunities in the sector. Nintendo's Wii gaming console is a perfect example of this innovation in the industry. Typically, the system employs several cameras and sensors to detect definitive movements by the gamer and treats them as commands to perform certain actions. Combined with AR-VR technologies, companies such as Sony and Microsoft have unveiled state-of-the-art gadgets that allow players to explore different in-game environments using different motions and gestures.
Apart from this, advancements in semiconductor technology have led to the development of high-definition displays that enhance the quality of video gaming. Various consumer electronics manufacturers have launched ingenious products such as flexible displays, organic LCDs, HUDs, and OLEDs which offer panoramic views of the in-game environment. Several such gadgets use micro-LEDs to bring down power consumption and improve the contrast, saturation, crispness, and brightness of the image that is being projected.
Generative AI redefining the future of video and computer games
The introduction of AI-powered tools and machine learning algorithms is one of the most exciting developments in digital image processing, graphics design, and animation. AI tools are now being used in procedural generation processes wherein intricate in-game environments and scenarios are designed to provide players with dynamic gaming sessions. Companies are deploying ML algorithms to design personalized 3D characters and voice modulation systems that resemble the gamer's physical appearance. Furthermore, video game businesses are employing artificial neural networks and large language models to create different in-game scenarios.
Software companies are using these solutions to collect insights into gamers' preferences to offer a more entertaining experience. Machine learning has also facilitated the transition toward no-code generative AI application designing, which has ultimately helped in reducing the time associated with software development and deployment. Game optimization is another area where AI-based tools are assisting companies to improve their productivity.
Many IT companies are launching applications that aid programmers in designing high-quality video games. In August 2024, Exists, a leading AI solutions provider, unveiled a GenAI platform for assisting enterprises in building 3D computer games using text prompts and messages. The software makes use of neural networks to remove technical barriers associated with programming and offers simple mechanisms to develop complex in-game scenarios.
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The final note
Ever since their inception in the 1980s, computer games have undergone a significant transformation. In contemporary times, the primary focus of video game developers is on providing immersive experiences to gamers and offering personalized services. For this, companies are utilizing innovative technologies such as AI and ML to enhance the quality of in-game scenarios. Furthermore, the use of cloud and cross-platform gaming techniques to create a global community of online players has augmented the growth rate of the sector significantly.
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David Correa
Allied Market Research
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