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IMARC Group's report titled“ Beard Grooming Products market Report by Product (Beard Oil, Beard Wax, Beard Shampoo, and Others), Type (Conventional, Organic), Age Group (Millennials, Gen X, Baby Boomer), Distribution channel (Supermarkets and Hypermarkets, Pharmacy Stores, online Stores, and Others), End-User (Personal, Commercial), and Region 2024-2032 “. The global beard grooming products market size reached US$ 29.3 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 51.6 Billion by 2032, exhibiting a growth rate (CAGR) of 6.3% during 2024-2032.
Factors Affecting the Growth of the Global Beard Grooming Products Industry:
Increasing Awareness Regarding Personal Grooming:
The growth of the beard grooming products market is significantly driven by the increasing awareness of personal grooming among men. In recent years, there has been a notable shift in male consumer behavior, with a greater emphasis on appearance and self-care. This change is influenced by various factors, including social media, fashion trends, and the desire to look good in professional and personal spheres. Men are now more informed and willing to invest in quality grooming products, particularly for beard care. Products such as beard oils, balms, and waxes have become popular, as they help in styling and also in maintaining beard health. The rise in grooming consciousness is also supported by a growing number of beauty blogs, tutorials, and influencers, further driving market growth.
Social Media and Celebrity Influence:
Celebrity endorsements and the influence of pop culture play a pivotal role in the expansion of the beard grooming products market. Celebrities and public figures, often seen as style icons, have a significant impact on shaping public perceptions and trends. The popularity of beards among famous personalities in sports, cinema, and music industries has made facial hair fashionable and desirable. As a result, fans and followers are inspired to emulate these styles, thereby increasing the demand for beard grooming products. Additionally, movies and television shows often set trends, and the depiction of characters with well-groomed beards has contributed to a positive perception of facial hair.
Wide Availability of Products:
The increased availability and accessibility of beard grooming products have significantly contributed to market growth. With the advent of e-commerce, consumers now have easy access to a wide range of products from global brands at competitive prices. Online platforms offer the convenience of exploring various products, comparing prices, and reading reviews, which aids in making informed purchasing decisions. This ease of access is coupled with the rise of specialized grooming brands and products tailored to specific needs, such as organic or vegan options. Brick-and-mortar stores, including supermarkets and beauty outlets, have also expanded their product ranges to include beard grooming items, making them more accessible to the general public.
Leading Companies Operating in the Global Beard Grooming Products Industry:
The Famous Beard Oil Company The Man Company (Helios Lifestyle Private Limited) Beardbrand The Bearded Bastard Texas Beard Company Billy Jealousy Smoky Mountain Beard Co. LLC Quallis Brands LLC (Scotch Porter) Honest Amish and Murdock Limited (Murdock London).
For an in-depth analysis, you can refer sample copy of the report: https://www.imarcgroup.com/beard-grooming-products-market/requestsample
Beard Grooming Products Market Report Segmentation:
By Product:
Beard Oil Beard Wax Beard Shampoo Others
Based on the product, the market is divided into beard oil, beard wax, beard shampoo, and other.
By Type:
On the basis of type, the market is bifurcated into conventional and organic.
By Age Group:
Millennials Gen X Baby Boomer
Based on the age group the market is segmented into millennials, gen X, and baby boomer.
By Distribution Channel:
Supermarkets and Hypermarkets Pharmacy Stores Online Stores Others
On the basis of distribution channel, the market is classified into supermarkets and hypermarkets, pharmacy stores, online stores, and other.
By End User:
On the basis of
end user,
the market is divided into personal and commercial.
Market Breakup by Region:
North America (United States, Canada) Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others) Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others) Latin America (Brazil, Mexico, Others) Middle East and Africa
Beard Grooming Products Market Trends:
Presently, men are adopting personalized grooming regimens, leading to a demand for specialized beard care products tailored to different beard types, lengths, and styles. Besides, the online retailing of beard grooming products has gained prominence, with e-commerce platforms offering a wide variety of choices and convenience in purchasing. Moreover, manufacturers are continually innovating to introduce new and unique beard grooming products, including beard oils, balms, waxes, and grooming tools, to cater to evolving consumer preferences.
Note: If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
About Us:
IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARCs information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the companys expertise.
Our offerings include comprehensive market intelligence in the form of research reports, production cost reports, feasibility studies, and consulting services. Our team, which includes experienced researchers and analysts from various industries, is dedicated to providing high-quality data and insights to our clientele, ranging from small and medium businesses to Fortune 1000 corporations.
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