(MENAFN- Quill Communications)
Keeping it Halal with Thai Cosmetics
Thailand has the largest skincare and color cosmetics sectors among Southeast Asian countries and major international brands have made investments in the Thai cosmetics market. Much effort has also been made to develop and expand halal cosmetic brands and production in order to establish Thai cosmetics and skincare products in countries with Muslim population.
The Thai cosmetics and toiletries industry is expected to grow at a compound annual growth rate (CAGR) of 6.0 percent from US$6.15 billion in 2019 to US$8.57 billion in 2024. With value sales of $80.8 billion (US$2.56 billion) in 2019, skincare was the largest sector in the Thai cosmetic industry, closely followed by the make-up sector, which is expected to grow at CAGRs of 6.3 percent.
The reason behind this industry's rapid growth is the high demand for natural, organic, and halal beauty products among Thai and global consumers. Because of their growing awareness of the harmful effects of artificial or chemical additives in beauty products, customers are looking for safe, natural, and premium quality ingredients in products, which are mostly addressed by halal versions of the cosmetics.
But, what are halal products and why is the Thai halal cosmetics industry gaining popularity across the globe?
The term "Halal" refers to what is permissible under traditional Islamic law, and halal certification is the official recognition that a product has been produced in accordance with Islamic Sharia law. This means it must be free of traces of pork, alcohol, or blood, and it must be manufactured on factory lines free of any contamination risk, including cleaning.
Although the term halal is commonly associated with dietary laws, it is not limited to food and beverages. Nowadays, the halal industry has expanded into a variety of other manufacturing sectors which include pharmaceuticals, cosmetics, and medical equipment, as well as service sectors such as logistics, finance, banking, and tourism.
In terms of cosmetics, there are several ingredients that may be of concern to Muslim consumers eager to extend their observance of Islamic law to this product category. Allantoin, ambergris, collagen, elastin, ethanol, gelatin, tallow, and tallow derivatives, are some of the potentially hazardous ingredients that can halt a halal certification.
With Thailand having the Central Islamic Council of Thailand (CICOT) that provides halal certification and accreditation standards on par with international standards and operating the world class Halal Science Centre at Chulalongkorn University in Bangkok, which focuses on developing standards and methods for the detection of prohibited ingredients, Thai halal cosmetics are sure to be the top of the line. Thailand is already one of the world's top food exporters, and it is now applying its expertise to halal cosmetics in order to capitalize on the higher purchasing power of halal product buyers worldwide.
The potential is growing in tandem with the growing affluence of Muslim consumers around the world, as well as businesses' desire to have their products certified by various Muslim organizations. There is also a growing trend that halal products are being requested more and more, and the importance of being able to supply them is increasing not just in Thailand, but across the globe too.
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