Real Madrid reclaims position as world's most valuable football club
Date
7/18/2024 9:52:28 AM
(MENAFN) real madrid has reclaimed its position as the world's most valuable football club, overtaking Manchester City with a brand value of USD1.8 billion, according to the latest data from Brand Finance.
Boasting a brand strength score of 96.3 out of 100, Real Madrid has outshone major global brands such as Google, Coca-Cola, Ferrari, and Rolex. The Spanish club also holds the title of the most followed football club on social media platforms, underscoring the critical importance of brand power in today's market.
In the ranking of the 10 most valuable football clubs, Manchester City comes in second with a brand value of USD1.7 billion. Chelsea, another prominent English Premier League team, ranks 10th with a brand value of USD897 million. This highlights the competitive nature of brand valuation among top football clubs.
Furthermore, the combined brand value of the four most valuable Turkish football clubs in 2024 amounts to USD44 million. This reflects the growing significance and potential of Turkish football on the global stage.
Muhterem Ilguner, the director of Brand Finance Türkiye, emphasized the broader impact of sports success, stating, "Sports achievements have a significant impact on the soft power of countries. Success in sports, particularly in football, is not a coincidence. Federations must work consistently, decisively, and patiently in line with a strategic plan to achieve and maintain such success."
This strategic approach underscores the essential role that careful planning and long-term commitment play in the realm of sports, further highlighting the intricate relationship between sports achievements and national influence on the global stage.
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