(MENAFN- Cicero & Bernay A Communication Consultancy) Recently, the 2024 Chery International Business Conference was held in Wuhu, China. The event garnered participation from officials of the Wuhu Municipal Government and Anhui Provincial Government, representatives from UNICEF China, Nature-based Solutions (NbS) Management Hub, and over 2000 dealer representatives. This collective presence underscored the event's significance as a major global automotive industry gathering.
Standing at the new historical node of 2024, Chery clearly expressed its strategic orientation in the new wave of electrification, ecology, and globalization and emphasized its determination to walk side by side with global users and partners to create value and share achievements. This conference not only outlines Chery's strategic vision for the future but also serves as a showcase of the innovative prowess and collaborative spirit of the Chinese brand. It signals Chery's leadership in driving innovation and development within the auto industry with an open approach, fostering cooperation with global partners to advance toward a mutually beneficial future.
Mr. Yin Tongyue, Chairman of Chery Group, warmly welcomed more than 2,000 customer representatives, media friends, and partners worldwide. He also revealed Chery's latest development strategy in electrification, intelligence, low-carbonization, and globalization. Chery exported 940,000 units in 2023 as China's largest auto exporter, highlighting its strong prowess in the global auto market. Moving forward, Chery will concentrate on brand enhancement, expanding its multi-brand portfolio, investing in science and technology innovation, conducting research and development in new energy and intelligent connectivity, and furthering international collaboration while fulfilling its social responsibilities. The aim is to establish itself as a "world-class green intelligent mobility technology company."
Officials from Wuhu Municipal Government and Anhui Provincial Government commended Chery's remarkable achievements over the past 27 years. They fully recognized Chery's commitment to sustainable development and public welfare. They underscored the government's ongoing commitment to fostering a high-quality business ecosystem and providing comprehensive support for the advancement and expansion of Chery and its global dealer network.
Over more than two decades of globalization, Chery has remained committed to sustainable development by integrating ESG principles into practices and operations. It has actively practiced corporate citizenship, contributing to the economy, employment, tax revenue, and public welfare in every market worldwide. Mr. Zhang Shengshan, Executive Vice President of Chery International, presented the Public Welfare & ESG Practices at the conference. In 2023, Chery International significantly enhanced its ESG Practices. Key initiatives included the establishment of a public welfare fund, forging strategic partnerships with organizations like UNICEF and IUCN, and implementing diverse public welfare activities globally. These efforts span multiple areas, including education support, disaster relief, and environmental protection, reflecting Chery's strong commitment to social responsibility and sustainable development. On the "With Chery With Love" platform, Chery has collaborated with partners and customers to promote children's well-being and nature conservation across 21 countries and regions. This partnership included investments in education programs and initiatives supporting biodiversity restoration. These efforts underscore Chery's deep commitment to corporate social responsibility and sustainability.
Looking ahead to 2024, Chery will continue to deepen its cooperation with UNICEF and IUCN, supporting UNICEF's Global Education Thematic Programme around the world, including those in Mexico, South Africa, Turkey, and China, as well as developing environmental protection programs to protect wildlife in South Africa and preserve marine ecology in Spain and elsewhere, to expand its positive impact further.
Chery's vision is to integrate ESG Practices into its global market expansion strategy, particularly as it enters new markets like Europe. Core principles of compliance, excellence, and sustainable development guide this approach, aiming to construct an integrated sustainable ecosystem. This ecosystem encompasses education, environmental protection, and technological innovations, all geared towards effecting long-term positive societal change.
Chery partnered with UNICEF and IUCN in 2023; after nearly a year of development, Chery has made significant progress in global education, environmental protection, and other public welfare undertakings. At the conference, Mr. Neil Bush, Chairman of Skytower Investments, Ms. Amanda Bissex, Deputy Representative of UNICEF China, and Mr. Charles Karangwa, Head of the Nature-based Solutions (NbS) Management Hub, spoke about their cooperation with Chery. In addition, Chery officially announced the Launch of Water Resources and Marine Conservation-Cherish the Nature, marking an essential step in its global environmental initiatives.
At the conference, in addition to the presentation of the ESG Practices, Chery also released future new energy strategies and technology investments. Dr Gao Xinhua, Executive Vice President of Chery Automobile Co.LTD, delivered a technical report focusing on Chery's new energy strategy, intelligent driving, and R&D investment. He said that Chery has 8 R&D centers, which accurately match the localized needs of each regional market. Looking forward to the next five years, the company plans to invest RMB 100 billion in R&D, aiming to expand the international talent lineup, strengthen the R&D strength of laboratories, and cultivate more than 500 core technologies to promote Chery to become a leader in the global automotive industry.
To ensure sustainable development in the next five years, Chery released its future strategic plan, and Mr. Zhang Guibing, President of Chery International, gave a concluding keynote speech on the theme of Co-create the New Era. He mentioned that the future business model of the automotive industry would be transformed into a comprehensive model of "70% vehicle sales + 30% automotive ecosystem services", marking the upgrading of the competition pattern from the traditional price, product, and brand competition to a new battlefield with the ecosystem as the core. In response to these changes, Chery has proactively focused on its core strategies: reinforcing ESG (environmental, social, and governance) responsibilities and prioritizing sustainable development; enhancing talent cultivation and fostering an innovative talent pool; and actively engaging in the establishment of a new automotive ecosystem to guide the industry's trajectory with a forward-thinking approach. This series of initiatives not only aims to enhance Chery's market competitiveness but also focuses on long-term sustainable development and positive changes in the global automotive ecosystem.
Chery's progress and advancements are deeply intertwined with the support of its partners and the trust of its customers. Moving forward, Chery remains committed to openness, cooperation, and collaboration, working hand in hand with global partners to tackle industry challenges, seize opportunities, and drive the automotive sector toward a greener, smarter, and more sustainable future. This conference signifies not only a pivotal milestone in Chery's journey but also a golden opportunity to embark on a new era of cooperation with its global partners, jointly crafting an ambitious blueprint for the future of the automotive industry.
In addition, on the scene of the conference, Chery's first flying saucer-type drone, self-developed quadruped entertainment robot dogs, the world's first bipedal service robot, made a remarkable debut. These robots are currently undergoing training, gearing up to serve consumers at Chery's global showrooms and 4S shops. Looking ahead, they will extend their services to superstores and even into users' homes, bringing convenience and efficiency to a broader audience.
The 2024 Chery International Business Conference has come to a successful conclusion. Chery will remain committed to technological innovation and guided by ESG Practices, standing alongside its global partners. Together, Chery aims not only to exceed users' travel expectations but also to contribute to the sustainable development of our planet. We look forward to Chery's vision of becoming a world-class green intelligent mobility technology company in this new era.
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