India News Strengthens Nationwide Reach Via DD Free Dish

2025-09-01 08:05:12

(MENAFN- ForPressRelease) India News, one of India's most trusted and widely watched Hindi news channels and an important asset of iTV Network, has been a cornerstone of free-to-air journalism in India since its inception-broadcasting on DD Free Dish, the country's largest free DTH platform, from day one. Now, with its renewed presence on Channel No. 0073, the channel is expanding its reach and reaffirming its mission to deliver fearless, fact-driven journalism to every Indian household, from the heart of metro cities to the furthest rural hamlets.

In an era of rapid geopolitical shifts and digital disruption, India News' presence on DD Free Dish has been a crucial step in meeting the surging demand for timely, fact-based reporting. While the channel has been on DD since its inception, rising global events and changing audience behavior have led citizens across Tier-2 and Tier-3 cities to actively seek updates on national and international developments. Indians today are influential decision-makers on the global stage and avid consumers of world and national news. With DD Free Dish already reaching over 49 million homes, India News ensures its trusted journalism is accessible across the nation, offering advertisers a unique opportunity to engage a vast, highly engaged audience while delivering authentic, unbiased reporting that empowers citizens to stay informed and make meaningful decisions.

India News secured one of the two vacant MPEG-2 slots during the 90th online e-auction conducted by Prasar Bharati. Only channels with valid licenses from the Ministry of Information and Broadcasting, as well as international public broadcasters licensed by the Ministry, were eligible to participate.

Commenting on the development, Mr. Rakesh Singh, Managing Editor –Input, India News, said, "India News has always been driven by the mission to deliver fearless, accurate, and trustworthy journalism. Strengthening its nationwide reach DD Free Dish allows us to take this commitment to millions of households across India. In an era where reliable information is more important than ever, this expansion ensures that every citizen can stay informed, make decisions based on facts, and engage meaningfully with the world around them. We are proud to bring high-quality, fact-based reporting to every corner of the country, strengthening our promise to empower citizens through journalism they can trust."

Dr. Aishwarya Pandit Sharma, Chairperson of ITV Foundation, added,“India News has been part of DD Free Dish since its inception, and this renewed inclusion is a strategic step in our ongoing commitment to democratizing access to quality journalism. It ensures that our news content continues to reach audiences in every corner of the country, while also offering advertisers a unique opportunity to connect with millions of homes through a trusted and highly credible platform.”

India News, a leading channel under iTV Network, is recognized for fearless journalism, investigative reporting, and delivering accurate news coverage. The channel provides a comprehensive mix of national, international, and regional news, along with special reports, interviews, and expert analysis. With its reputation as a trusted source of news, India News continues to empower citizens with reliable, unbiased, and high-impact journalism.

Company :-Madison Specialist Communication Services Pvt. Ltd.

User :- Nicole Fernandes

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