DJWE 2025 Sets New Standard In Community Social Responsibility

Doha, Qatar: This year's Doha Jewellery & Watches exhibition (DJWE) is not just a showcase of luxury but also a testament to how jewellery can transcend aesthetics and become a force for inclusion and change.

Among the most thought-provoking collections unveiled this week is the 'Love Is Blind' line, created by multimedia artist Yousef Fakhroo in collaboration with H Jewellery and Hairaat Jewellery.

Inspired by the intricate beauty of Braille, the collection transforms the language of touch into exquisite jewellery pieces that spell out“love” in Arabic, with each design capturing the essence of romantic sentiment. More than just a creative expression, this collection serves a greater purpose, raising awareness for the visually impaired community in Qatar. Developed in collaboration with Al Noor Centre for the Blind, the initiative emphasises how jewellery can raise awareness and community social responsibility.

Beyond this powerful initiative, DJWE 2025 continues to showcase how jewellery can be a catalyst for social good, with Education Above All (EAA) leading the way as the philanthropic partner of the exhibition. Returning with an exclusive collection, EAA blends cultural heritage with fine craftsmanship to support its mission of providing education to children worldwide.

EAA's latest collection, Horizons of Heritage, features intricately designed jewellery with proceeds dedicated to its global education initiatives, which have already impacted the lives of over 22 million children and youth worldwide. Among the standout pieces is the Blue Mosque series, which includes bangles, necklaces, earrings, brooches, and bracelets inspired by architectural artistry. Other notable pieces include Misbaha bracelets and necklaces, diamond and emerald rings, and sterling silver accessories, such as pens and cufflinks.

MENAFN05022025000063011010ID1109170299