Allison Worldwide Picks New General Manager For Singapore Office

2025-07-15 06:09:38

(MENAFN- PRovoke) SINGAPORE - Allison Worldwide has named Kelvyn Foo as the general manager of its Singapore office. He will oversee Allison's Singapore operations and strategic direction, with a focus on building future-facing regional and global client partnerships.

The appointment marks the next phase of growth for the agency in Singapore, as it continues to strengthen its position as a Southeast Asian regional hub for client excellence.

His appointment also reinforces Allison's commitment to helping clients see around corners by anticipating emerging trends, adapting to change and staying ahead in an increasingly complex communications environment, it said in a statement.

Foo brings close to two decades of experience in public relations and brand communications across the consumer, lifestyle, and corporate sectors. He was previously with Omnicom Public Relations Group as its senior vice president, head of growth and marketing, a role he held for just over a year was with the firm for over eight years, joining as a vice president in 2019. Prior to that, he was with Porter Novelli for 11 years.

“The communications industry is evolving faster than ever, with Gen AI reshaping how reputations are built, protected, and amplified,” said Jeremy Seow, Allison's APAC COO.“Kelvyn's appointment reflects our commitment to staying ahead of that curve. We are combining trusted counsel with adaptive strategy and bold execution. It is about helping our clients anticipate what is next and lead through change.”

“The best agencies right now are rethinking how talent, tools, and trust come together. Innovation is part of that equation – and so is building an agile, curious team. That's the kind of culture I believe in and plan to take forward at Allison,” said Foo.“Since stepping into this role, I've been energised by the strength of our client partnerships, and the quality of thinking that the team brings to solving complex brand challenges.”

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