Strong Winter Tourism Season Expected In Switzerland


(MENAFN- Swissinfo) Pусский (ru) Швейцария надеется на хороший зимний сезон

As in the previous winter, this would be well above the pre-Covid level.

The expected growth compared to the previous season is primarily based on the hope that March 2024 will not be as snow-poor as last year, the KOF announced on Thursday. More European guests are expected again, particularly from Germany, the most important country of origin.

+ 'High costs are not prohibitive for premium destination Switzerland'

Last winter they were increasingly reluctant to visit due to the gloomy consumer sentiment. According to the forecasts, European guests are likely to return to pre-pandemic levels.

Chinese guests are also expected to have a positive effect. These remain well below the pre-Covid level. However, based on the very low comparative basis from the previous season, an increase is nevertheless expected.

Positive impetus is also expected from other Asian markets. In particular, guests from the US are also likely to show strong growth rates in the winter season, as was the case in the summer.

+ Mass tourism: "We feel like employees in a theme park"

Meanwhile, a slight decline is forecast for Swiss guests following the high figures in the previous year. After the pandemic, the Swiss are increasingly travelling abroad again. In a historical comparison, however, the level of Swiss guests remains very high, as it was in the pandemic years.

All in all, Swiss tourism is expected to reach 106% of the level of the last pre-pandemic winter of 2018/19 in terms of overnight stays. At 104%, this was already exceeded last year for the first time since the outbreak of the pandemic.

Send us your input

Do you have more questions about this story?

Your contribution Our journalists will take your contribution on board for their coverage and may follow up with you via email. If you have questions, get in touch . Your contribution... How we work

This news story has been written and carefully fact-checked by an external editorial team. At SWI swissinfo we select the most relevant news for an international audience and use automatic translation tools such as DeepL to translate it into English. Providing you with automatically translated news gives us the time to write more in-depth articles. You can find them hereExternal link .

If you want to know more about how we work, have a look hereExternal link , and if you have feedback on this news story please write to External link .

End of insertion External Content Your subscription could not be saved. Please try again. Almost finished... We need to confirm your email address. To complete the subscription process, please click the link in the email we just sent you. Daily news

Get the most important news from Switzerland in your inbox.

Daily

Email

The SBC Privacy Policy provides additional information on how your data is processed.

I consent to the use of my data for the SWI swissinfo newsletter.

Articles in this story

  • Do you have more questions about this story?

In compliance with the JTI standards

More: SWI swissinfo certified by the Journalism Trust Initiative

You can find an overview of ongoing debates with our journalists here . Please join us!

If you want to start a conversation about a topic raised in this article or want to report factual errors, email us at ... .

MENAFN20112023000210011054ID1107456357


Swissinfo

Legal Disclaimer:
MENAFN provides the information “as is” without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the provider above.