Duroflex Unveils Limited-Edition Energise Mattress This Onam

2025-09-01 07:05:49

(MENAFN- ForPressRelease) 1st September 2025: Duroflex, India's leading sleep solutions brand, has unveiled a special Onam campaign with the launch of its limited-edition Energise mattress in Kerala. Designed with Arctic Ice Fabric Technology for a 3x cooler sleep experience, the launch is accompanied by a festive brand film that beautifully captures the spirit of Onam and the joy of gifting. The film tells a heart-warming mother-daughter story, showcasing how the daughter, moved by her mother's tireless efforts during the festivities, surprises her with the gift of rest through Duroflex's limited-edition Energise Mattress.

Adding a celebratory touch, Duroflex also delighted its dealer community in Kerala with personalized AI-generated Onam greetings from popular actress Amala Paul. The experience was also extended to consumers, who can generate their own personalised greeting via this link-

Deepening its connection with Kerala's vibrant cultural traditions, Duroflex extended its support to the Punnamada Boat Club at the Nehru Trophy Boat Race on 30th August 2025, and sponsored the Alleppey Beach Run 2025 on 24th August, with brand representatives cheering on the participants.

Commenting on the campaign, Ullas Vijay, Chief Marketing Officer, Duroflex Group,“Kerala is our homeground and holds a very special place in our journey. This Onam, we wanted to celebrate the spirit of togetherness while keeping comfort at the heart of it. The limited-edition Energise range reflects our deep understanding of Kerala's unique tropical climate, and combining innovation with personalisation. Partnering with Amala Paul for this campaign truly added a special touch, helping us make this festive season memorable not just for our dealers but also for our consumers.”

With innovation rooted in culture, Duroflex is redefining how festivals are celebrated, bringing comfort, togetherness, and truly refreshing sleep. Amplified via print ads across Kerala, the brand has rolled out festive offers in Kerala, from gold coins to holiday packages, ensuring that the joy of Onam is experienced not just in celebration, but in restful sleep as well.

Company :-Adfactors PR

User :- Muskan Gupta

Email :...

MENAFN01092025003198003206ID1110001369

Legal Disclaimer:
MENAFN provides the information “as is” without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the provider above.