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Transformative Leadership Elevates Riyadh Business Hotel to New Heights
(MENAFN- Tactics PR) Since joining in July 2021 Andre A. Saade’s leadership has had a transformative impact on every facet of the hotel’s performance. Under his guidance, the hotel embraced a pragmatic approach with a clear strategic vision that prioritized operational excellence, streamlined organizational structure, heightened guest experience and strategic repositioning as one of the most sought-after business hotels in Riyadh.
The strategic repositioning of the property encompassed a comprehensive approach to market penetration, revenue optimization, and an enhanced F&B strategy. These efforts played a pivotal role in driving significant growth, reinforcing the hotel's position as a top choice for both business travelers and a premier event destination for corporate and social events.
Under Saade’s leadership, the hotel successfully launched new executive rooms and suites, expanding the property’s inventory to 310 units. This initiative, along with a targeted commercial strategy, drove a significant uplift in ADR and occupancy. The F&B division also experienced a substantial growth, driven largely by the strong performance of the hotel’s state-of-the-art convention center.
Guest satisfaction remained a top priority, with the hotel consistently maintaining strong ratings across multiple online platforms, including an excellent review rating on Booking.com. Digital initiatives, such as QR-coded business cards for reviews and enhanced service touchpoints, were instrumental in this success. The hotel also earned recognition through multiple awards and accolades, including the prestigious TripAdvisor Traveller's Choice Best of the Best award.
Saade prioritized talent development in line with Diversity, Equality, and Inclusivity initiatives. This included substantially increasing female representation and enhancing opportunities for people with determination.
The strategic repositioning of the property encompassed a comprehensive approach to market penetration, revenue optimization, and an enhanced F&B strategy. These efforts played a pivotal role in driving significant growth, reinforcing the hotel's position as a top choice for both business travelers and a premier event destination for corporate and social events.
Under Saade’s leadership, the hotel successfully launched new executive rooms and suites, expanding the property’s inventory to 310 units. This initiative, along with a targeted commercial strategy, drove a significant uplift in ADR and occupancy. The F&B division also experienced a substantial growth, driven largely by the strong performance of the hotel’s state-of-the-art convention center.
Guest satisfaction remained a top priority, with the hotel consistently maintaining strong ratings across multiple online platforms, including an excellent review rating on Booking.com. Digital initiatives, such as QR-coded business cards for reviews and enhanced service touchpoints, were instrumental in this success. The hotel also earned recognition through multiple awards and accolades, including the prestigious TripAdvisor Traveller's Choice Best of the Best award.
Saade prioritized talent development in line with Diversity, Equality, and Inclusivity initiatives. This included substantially increasing female representation and enhancing opportunities for people with determination.
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