(MENAFN- Khaama Press)
Apple unveiled its brand new iPhones at its “Far Out” event this Wednesday, but reserved its biggest changes for its iPhone 14 Pro and iPhone 14 Pro Max models.
The new standout feature: The iPhone 14 Pro and 14 Pro Max each lack a notch. In its place is a small pill-shaped screen cutout that houses a revamped TrueDepth camera unit for Face ID, selfies and video calls. Rather than ignore the cutout, Apple built a system of moving alerts and notifications called Dynamic Island that utilizes the black space around it. Strange name aside, the feature in-person is compelling and looks cool.
Dynamic Island, not present on the iPhone 14 or iPhone 14 Plus, is just one of the ways Apple widened the gap between Pro and non-Pro iPhone models. Another way is price. The iPhone 14 Pro starts at $999 which is $200 more than the iPhone 14 that starts at $799. The 14 Pro costs the same price as previous Pro models and the iPhone X which debuted in 2018. But some people will be put off by the 14 Pro's price or the 14 Pro Max which starts at $1,099.
From the back, the iPhone 14 Pro doesn't look that much different from last year's flagship, the iPhone 13 Pro. But from the front, the 14 Pro's display cutout looks contemporary and fresh compared the notch on the 13 Pro. The first thing I noticed picking up an iPhone 14 Pro was that the infamous notch was gone. The pill-shaped display cutout is so much smaller in comparison.
Apple said the iPhone 14 Pro will feature all-day battery life, longer than previous models. It'll also include the newly unveiled features found in the base iPhone 14, such as Emergency SOS via satellite, a satellite-based system for communication in cellular and Wi-Fi dead zones, and Crash Detection, which lets the device know if you've been in a car accident.
The upcoming iOS 16 will be the operating system powering Apple's iPhone 14 line out of the box.
The iPhone 14 Pro will start at $999 (£1,099, AU$1,749). The 14 Pro Max will start at $1,099 (£1,199, AU$1,899). Both of Apple's premium handsets are more expensive than the base iPhone 14 and 14 Plus devices, which start at $799 (£849, AU$1,399) and $899 (£949, AU$1,579) respectively.
Preorders start on Sept. 9, with the phones launching on Sept. 16.
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