(MENAFN- Trend News Agency)
BAKU, Azerbaijan, Feb. 17
By Sadraddin Aghjayev - Trend:
Fifty more agritourism facilities are planned to be created in
Azerbaijan's Guba, Gusar, Khachmaz, Sheki, Zagatala, Gakh,
Lankaran, Astara and Lerik districts, Chairman of the Board of the
Small and Medium Business Development Agency of the Republic of
Azerbaijan Orkhan Mammadov said during a seminar entitled 'Creation
of national agritourism system', Trend reports.
“This project is being implemented jointly with the Azerbaijani
State Employment Agency under the Ministry of Labor and Social
Protection of Population and the State Tourism Agency,' Mammadov
said.“In general, it is important to establish cooperation and
coordination between various stakeholders in the agritourism value
chain.”
“I consider it important to develop new projects, solve problems
and create a platform for regular discussions, unite efforts,” the
chairman said.“As agritourism is a new sphere, special attention
must be paid to its promotion. Today, big companies in the global
tourism industry are investing big funds in the agritourism
segment.”
The chairman stressed that it is necessary to implement
comprehensive measures to attract local and foreign investors in
this sphere.
“Besides the training of businessmen and representatives of
facilities in the corresponding field, there is a great need to
expand distribution channels,” Mammadov said.“In this regard, tour
operators should develop attractive packages and formulate a new
marketing program. Today, the countries are doing a lot of work to
attract tourists.”
The chairman said that in this context, the Azerbaijani tour
operators must keep pace with new challenges and requirements to
continue the global competition.
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