Turkey's top hoteliers revamp advertising methods


(MENAFN) Turkish hoteliers have sped up promotional activities in new markets in a bid to recover their expected losses in key markets, mainly European and Russian markets.

Additionally, the Hotel Association of Turkey (T"ROB) said the association recently attended tourism fairs to diversify their markets in places like Latin America and South Africa.

In particular, a total of 885,000 tourists from Africa visited Turkey throughout the previous year and 47,000 were from South Africa, plus another potential huge market is Azerbaijan.

Turkey is still a popular destination, and it's of great importance to keep making promotional campaigns, especially for Istanbul, Cappadocia and other hot touristic destinations.


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