(MENAFN- ForPressRelease) 24 November 2025: As brands increasingly determine business success in a digital-first and highly competitive marketplace, organisations are aggressively seeking professionals who can build, position, and scale brands with strategic clarity. With the global Branding Agencies market projected to reach USD 90.27 billion by 2033 and Brand Management Solutions expected to surpass USD 12.4 billion, demand for brand strategists, communication specialists, and digital brand leaders is rising sharply.

In response to this industry momentum, the Continuing Education Programme (CEP) at IIT Delhi has launched the Executive Programme in Brand Management, a six-month live online certification designed to prepare learners with the strategic, analytical, and creative skills required to thrive in the branding and marketing domain.

A Programme Built for Career Acceleration, Higher Earning Potential & Competitive Advantage

IIT Delhi's Executive Programme in Brand Management goes beyond general marketing courses by offering a structured, career-focused curriculum that prepares freshers and early professionals to stand out in the branding and communication space.

Key Value Proposition for Learners:

* Career Growth Pathways: Roles open up across Brand Executive, Brand Strategist, Marketing Associate, Digital Strategist, Social Media Manager, and eventually Brand Manager or Senior Marketing Manager.

* Higher Earning Potential: Branding and digital roles are among the fastest-growing and better-paying domains for young professionals, enabling faster salary progression.
* Competitive Advantage: The IIT Delhi brand, combined with a rigorous curriculum and capstone project, gives learners a strong edge over candidates from generic marketing programmes.
* Practical, Job-Ready Skills: Learners build capabilities in strategy, consumer insight, digital branding, brand communication and analytics, which employers expect but freshers often lack.
* Future-Proof Expertise: With a strong focus on digital, AI-led branding tools and real-world case scenarios, participants gain skills that remain in demand across sectors.

This programme helps freshers build a strong foundation and portfolio, accelerating their entry into high-potential marketing and branding roles, while enabling professionals from other domains to make a confident career shift.

Programme Overview

The Executive Programme in Brand Management is a six-month, live online certification delivered through IIT Delhi's expert faculty and industry practitioners. It seamlessly integrates academic insight with practical, real-world brand-building experience.

Programme Features:

* Live online classes led by IIT Delhi faculty
* Real-world case studies, contemporary examples, and peer discussions
* Capstone project to build a complete brand strategy
* Concept-to-application learning across 17 modules
* Certificate of Successful Completion from CEP, IIT Delhi

Programme Details:

* Duration: 6 Months | Live Online
* Start Date: January 2026
* Session Timing: Sundays, 10:30 AM – 12:30 PM
* Eligibility: Graduates (10+2+3) from any discipline
* Assessment: 100% based on Capstone Project | 70% attendance required
* Fee: INR 1,20,000 + 18% GST
* Application Deadline: 20 December 2025
* Career Outcomes & Return on Investment (ROI)

Brand Management offers diverse roles across FMCG, retail, BFSI, technology, media, fashion, e-commerce, healthcare and consumer services. IIT Delhi's programme equips freshers and early professionals with the skillsets required to access these opportunities quickly and confidently.

Expected Career Outcomes:

* Brand Executive / Brand Strategist
* Marketing Coordinator / Marketing Associate
* Digital Marketing Specialist
* Social Media Analyst / Social Media Manager
* Assistant Brand Manager (mid-term progression)
* Content Strategist / Communication Planner

Return on Investment for Learners:

* IIT Delhi's certification significantly enhances employability and industry credibility.
* Practical exposure from case studies and the Capstone Project builds a strong portfolio for job applications.
* Freshers acquire job-ready strategic and creative skills usually gained after years of experience.
* Candidates transitioning from non-marketing fields gain an immediate skill advantage.
* The programme's blend of theoretical and applied learning positions graduates for faster career growth and higher salary potential.

Overall,the programme provides immediate and long-term ROI through credibility, differentiated skill development, and greatly improved career opportunities.

Future-Ready Curriculum

The curriculum spans essential and advanced branding topics including:

* Brand fundamentals, positioning, equity & architecture
Consumer behaviour, segmentation & market analysis
Brand communication & integrated marketing campaigns
Digital branding, content strategy, social media & AI-driven analytics
* Brand innovation, product lifecycle & repositioning
Luxury branding & global brand strategy
Brand leadership, organisational culture & advocacy
Ideal for Freshers, Ambitious Beginners, and Emerging Professionals

The programme is well-suited for:

* Fresh graduates beginning careers in branding or marketing
* Young professionals in PR, advertising, or digital marketing
Individuals from non-marketing roles transitioning into brand strategy
* Entrepreneurs working to build or reposition their brand identity

Led by Renowned IIT Delhi Faculty

The programme is coordinated by Prof. Mahim Sagar, Professor & Former Head, Department of Management Studies, IIT Delhi. A recipient of IIT Delhi's Teaching Excellence Award, Prof. Sagar brings extensive expertise in consumer behaviour, branding frameworks, and strategic communication.

Admissions Now Open

Seats are limited and selection is based on eligibility and timely application.

Company:-Visage11 Advisors

User:- Amitabh Kumar

Email:[email protected]

MENAFN24112025003198003206ID1110388606