(MENAFN- PR Newswire) As part of the two-day conference (October 13–14), Neal Gemassmer, vice president and GM of International for Yardi, joined a panel discussion exploring "Driving Growth in Saudi Arabia's Retail Sector" and the pivotal role of technology in accelerating transformation across the industry.

During the session, Gemassmer underscored that the success of AI hinges on reliable, well-structured data.

"AI relies on accurate data and a single source of truth. Our focus, including here in the Middle East, has been on helping organisations build a strong foundation for their technology platforms. That foundation allows AI to truly add value, whether it's in property management, energy optimisation, or investment decisions," he explained.

He went on to highlight Yardi's approach to AI and large language models (LLMs), ensuring flexibility as the technology evolves.

"We remain neutral and flexible across AI platforms so our clients can leverage the best tools available while maintaining full control over their data," he noted. "Client data security, governance and location are always paramount for us."

Gemassmer also outlined three key areas where Yardi is advancing AI innovation:

• Embedding AI within Yardi products to enhance and automate core business processes.
• Empowering clients to build and orchestrate AI agents that streamline workflows.
• Connecting Yardi's cloud data to LLMs to unlock deeper insights and informed decision-making.

Reflecting on the pace of technological change, he added:

"AI is now part of every boardroom conversation, but we're still in the early stages of understanding how to measure its real impact. What matters is moving fast, experimenting, and learning from it."

Gemassmer concluded by reinforcing that while technology continues to evolve, the human element remains essential.

Yardi's recognition at the MECSR Shopping Centre & Retailer MENA Awards highlights its commitment to innovation, service excellence, and supporting digital transformation across the region's retail and property sectors.

See how Yardi's Retail Suite can optimise your retail centre management.

About MECSR Shopping Centre & Retailer MENA Awards
Established in 1994, the Middle East Council of Shopping Centres & Retailers is the regional trade body representing the Retail Real Estate Industry in the MENA Region. The awards celebrate excellence, honouring the achievements that set new benchmarks in the industry. For more information, visit href="#/?lang=en" target="_blank" mecs .

About Yardi
Yardi® develops and supports industry-leading investment and property management software for all types and sizes of real estate companies. With over 10,000 employees, Yardi is working with clients globally to drive significant innovation in the real estate industry. For more information on how Yardi is Energised for Tomorrow, visit yardi .

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