Nine In 10 Small To Mid-Sized Businesses Worry They Won't Be Able To Afford Health Benefits In Three Years
"Just as retirement savings shifted from pensions to 401(k)s decades ago, a similar transition is underway for health benefits," said Fran Soistman, CEO, eHealth . "Among small businesses, enrollment in ICHRA plans is up 52% this year , and more employers are looking at how this approach can help their workforce obtain health insurance while better controlling costs and reducing administrative burdens."
Findings from the survey of 500+ owners and managers of small to mid-sized include:
The status quo isn't working for many small to mid-sized businesses.
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89% of those currently sponsoring group health plans worry they won't be able to afford it within three years.
93% say it's time for a new health benefit solution, because the current model isn't working anymore.
Most think an ICHRA-style model makes more sense in theory, although awareness of this approach remains low.
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75% of respondents say employers should make defined contributions for employees to use toward purchasing their own coverage, rather than sponsoring a traditional employer-based group health plan.
66% of those not currently offering group health benefits say they would contribute toward the cost of employee-purchased health insurance premiums if there were a way to do so.
54% of respondents remain unfamiliar with or uneducated about ICHRA, even after Congress considered an expansion of ICHRA in an early version of the Big Beautiful Bill.
A call for government action and the need for ICHRA education.
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92% of respondents say government leaders aren't paying enough attention to the health benefit challenges of business owners.
82% say they would be more likely to adopt ICHRA if tax incentives proposed in the House version of the Big Beautiful Bill became available.
Read the full report .
About the survey
eHealth's findings are based on a July 2025 survey of owners and managers of small to mid-sized businesses (with 500 employees or fewer). The survey was conducted through a national survey vendor. A total of 503 responses were collected, with a margin of error of plus or minus 4%.
About eHealth (NASDAQ: EHTH )
We're Matchmakers. For over 25 years, eHealth has helped millions of Americans find the healthcare coverage that fits their needs at a price they can afford. Consumers can visit our health insurance marketplace at eHealth , or call us to speak with a licensed insurance agent at 1-800-EHEALTH (1-800-343-2584), TTY 711. As a leading independent licensed insurance agency and advisor, eHealth offers access to over 180 health insurers, including national and regional companies.
For more information, visit ehealth or follow us on LinkedIn , Facebook , Instagram , and X . Open positions can be found on our career page .
eHealth media inquiries: [email protected]
SOURCE eHealth, Inc.

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