(MENAFN- Ameliorate Digital Consultancy)
A skateboard is a type of recreational vehicle (RV) that is specifically designed for skateboarding. It consists of a deck, usually with four wheels, two of which are attached to a metal truck that is mounted on the board. The other two wheels are attached to the board itself. Skateboards are ridden by standing on the deck and using the rider's feet to push the board and make it move.
Today, skateboarding is more popular than ever, with people of all ages and abilities enjoying the sport. Skateboarding has also become more mainstream, with the sport now being featured in the Olympics and X Games.
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Key Trends
Over the past few years, there have been some key trends in skateboard technology that have had a major impact on the sport.
One of the most significant changes has been the introduction of electric skateboards. These boards have revolutionized the way that many people enjoy skateboarding, as they offer a much smoother and more enjoyable ride.
Another key trend has been the development of new and improved skateboard trucks. These trucks have been designed to provide a much smoother ride, and they are also much more durable than older models. This has led to a significant increase in the popularity of skateboarding, as more people are now able to enjoy the sport without having to worry about their trucks breaking down.
Finally, another major trend in skateboard technology has been the rise of 3D printed skateboards. These boards are made using a special 3D printer that can create extremely intricate designs. This has allowed for some very unique and interesting looking skateboards, which have become increasingly popular in recent years.
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Key Drivers
Some of the key drivers of the skateboard market are the popularity of skateboarding as a sport, the rise of social media, and the popularity of extreme sports.
The popularity of skateboarding as a sport has led to the growth of the skateboard market. More people are skateboarding than ever before, and this is translating into more sales of skateboards and skateboard equipment.
The rise of social media has also been a driver of the skateboard market. Social media has made it easier for people to connect with each other and share their love of skateboarding. This has led to more people buying skateboards, and it has also helped to spread the word about skateboarding to a wider audience.
The popularity of extreme sports has also helped to drive the skateboard market. Extreme sports are becoming more popular, and skateboarding is seen as one of the most extreme sports. This has led to more people buying skateboards, and it has also helped to increase the visibility of skateboarding.
Restraints & Challenges
The first challenge is the high cost of entry. Skateboarding is an expensive hobby, with the cost of a decent board and accessories running into hundreds of dollars. This can be a barrier to many people, especially younger people who are more likely to be interested in the sport.
The second challenge is the seasonal nature of the sport. Skateboarding is mostly a summer activity, meaning that sales are typically strongest in the months of June to August. This can make it difficult for brands to maintain momentum and generate sales throughout the year.
The third challenge is the risk of injury. Skateboarding is a relatively dangerous sport, and even experienced riders can suffer serious injuries. This can be off-putting to potential customers, and it also means that there is a higher than average rate of product returns.
Market Segments
By Product
Street Board
Cruiser Board
Long Board
Others
By End-User
Kids
Teenagers
Adults
Key Players:
Penny
Z-Flex
Santa Cruz
Bustin
Dusters
Globe
Landyachtz
Lush
Powell-Peralta
Arbor
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