EQS-Media / 31.10.2025 / 16:03 CET/CEST

FRANKFURT – The global launch of Cosmo5 marks the start of a new global marketing group headquartered in France. The group, which emerged from the Labelium Group (founded in 2001), brings together 23 companies worldwide with different specialist and industry expertise under a common brand. Cosmo5 will thus unite over 1,300 experts in 18 countries on four continents and a shared vision:“Future-First Marketing for the New Era of Intelligence.”

With annual revenues of over €150 million and an annual managed media budget of nearly €2 billion, Cosmo5 pursues a growth strategy that combines internal development and targeted acquisitions, enabling continuous growth of 10 to 15 percent per year.

Its clients include international brands such as LEGO, LG, L'Oréal, Meta, Michelin, and Warner Bros. The company aims to merge AI-driven brand communication with omni-channel marketing intelligence across five distinct areas of expertise. In the area of Media, the focus lies on achieving precise growth across paid, earned, and owned channels, including search, social, retail media, and programmatic advertising. Commerce centers on creating seamless shopping experiences that connect digital and physical touchpoints. Through Creative, the company develops bold, culturally relevant ideas that help brands stand out in a competitive market. The Data discipline delivers real-time insights and analytics to enable personalized customer interactions. Finally, Technology provides the digital infrastructures that ensure speed, scalability, and innovation across all activities.

“We are currently experiencing a phase in which artificial intelligence, data, and media convergence are changing the way people discover, experience, and interact with brands,” says Fabian Ulitzka, CEO of Klickkonzept and Managing Director of Cosmo5 DACH. "Companies need to rethink their brand communication in an environment characterized by economic uncertainty, technological change, and changing consumer habits. Our goal is to provide them with guidance and support them in making informed decisions based on data.”Against this backdrop, Cosmo5 relies on close cooperation within the group to promote the exchange of knowledge, resources, and experience.

Klickkonzept: Local strength meets global intelligence

As part of the global rebranding, Klickkonzept, previously part of the Labelium Group, will also be united under the joint Cosmo5 brand. The Frankfurt-based agency, with around 50 employees, has been serving companies in Germany, Austria, and Switzerland for thirteen years. Its clients include brands such as Alpha Industries & Selgros, B.Braun, and Sephora.

Klickkonzept takes an AI-first approach to online performance marketing, which is designed to empower medium-sized companies to leverage the potential of artificial intelligence to learn faster, make smarter decisions, and act more creatively. To this end, the agency combines strategic consulting and data-driven intelligence in a 360° model of performance marketing, SEO/GEO, and content strategy, covering everything from e-commerce optimization and data intelligence to technology integration and training programs.

Fabian Ulitzka: "The transformation brought about by artificial intelligence affects every industry and pushes the boundaries of what human performance alone can achieve. AI is a catalyst for unlocking human potential. But small and medium-sized enterprises in particular often lack resources and guidance. Our task is to remove limitations and harness this potential: with an AI-first mindset and the courage to see change as an opportunity. Cosmo5 makes it easier to share knowledge and resources for this purpose and to form international teams more quickly and flexibly. This allows projects for our customers to be implemented more efficiently and with direct access to global expertise."

Contact:

Michelle Struck

...ners

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