Tuesday, 02 January 2024 12:17 GMT

Epson Launches Student Recycling Art Contest For International Sustainability Day


(MENAFN- Mid-East Info) ReCreators contest invites 10-15-year-olds to create artworks from recycled materials, linking classroom creativity with responsible consumption and climate action



-p decoding="async" class="CToWUd" title="Husam Alzughayyar 2" src="#/webversion" alt="Husam Alzughayyar 2" width="519" data-bit="iit" />

Epson, a global technology leader, today announced the Epson ReCreators Contest, a region-wide sustainability initiative launching on International Sustainability Day. The programme invites school students aged 10-15 to design and build artworks from recycled materials, including printed paper, and submit them via a dedicated microsite to be judged by Epson leadership alongside local art curators.

The competition will run across selected schools in key markets, including Morocco, South Africa, Tunisia, Türkiye, UAE, and KSA. Winners will be awarded an Epson prize bundle of EcoTank Printer and Home Cinema projector and official merchandise from Epson's ambassador Shakira, with selected artwork pieces to be shared on Epson's social media channels and displayed at the company's offices across the region.

ReCreators, fuses two powerful concepts:“recycle” and“create” to position students not just as artists, but as changemakers who transform recycled materials into meaningful works of art. By reclaiming waste and reimagining it into something inspiring, the students will embody the campaign's spirit and slogan: Reuse > Create > Inspire.

At Epson, creativity and care are at the core of who we are and one of our key principles. Creativity drives the innovation that enriches lives, whilst our care for the environment ensures that we protect both the people and the planet.

As part of Epson META-CWA's broader commitments to the UN Sustainable Development Goals (UN SDGs), the campaign most directly advances SDG 4: Quality Education by encouraging creative learning and skills development; SDG 12: Responsible Consumption and Production by promoting re-use and circularity; and SDG 13: Climate Action through climate literacy and behaviour change.

Husam Alzughayyar, Sales Manager for the Middle East & Country Manager for Saudi Arabia at Epson, said:“This competition challenges students to see recycled materials as raw material for imagination. Using recyclable materials in art is more than an exercise, it teaches responsibility and awareness. We aim to helps them understand that small actions, like reusing and repurposing, can make a real difference for our planet. The ReCreators Competition gives our students the chance to connect creativity with care for the environment.”

The campaign will be promoted through social content, school partnerships, and a series of interviews spotlighting educators, judges, and student winners. At its core, the competition inspires students to see the potential in waste, demonstrating how small creative actions can contribute to a healthier planet while fostering ingenuity and responsibility.

About Epson:

Epson is a global technology leader whose philosophy of efficient, compact, and precise innovation enriches lives and helps create a better world. The company is focused on solving societal issues through innovations in home and office printing, commercial and industrial printing, manufacturing, visual, and lifestyle. Epson's goal is to become carbon-negative and eliminate use of exhaustible underground resources, such as oil and metal, by 2050.

Led by the Japan-based Seiko Epson Corporation, the worldwide Epson Group generates annual sales of more than JPY 1 trillion.

corporate/en/

About Epson META-CWA

With craft and care at its core, Epson's regional operation, Epson META-CWA, brings the company's high quality and eco-conscious solutions in printing, scanning, visual display, manufacturing, and lifestyle categories to more than 80 countries across the Middle East, Türkiye, Africa, and Central & West Asia. Building on its 80-year legacy as an iconic Japanese technology pioneer, the company is reimagining what disruptive innovation can do for consumers, businesses, and the planet with a visionary approach to one of the world's most dynamic regions.

MENAFN30102025005446012082ID1110273266



Mid-East Info

Legal Disclaimer:
MENAFN provides the information “as is” without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the provider above.

Search