Sharakah showcases SME finance and advisory solutions at COMEX 2025, featuring “The Way to Unicorn” presentation
(MENAFN- Prime Advertising LLC) Sharakah, Oman’s leading SME development company, successfully participated in the 34th edition of COMEX, the Sultanate’s flagship technology, and digital transformation exhibition.
Throughout the exhibition, Sharakah engaged with SMEs and startups from diverse industries—most notably technology and SaS —highlighting its financial and advisory solutions designed to support their growth and sustainability. The event served as a platform for entrepreneurs to better understand the range of opportunities available to strengthen their projects and scale into new markets.
A key highlight of Sharakah’s participation was an informative presentation titled “The Way to Unicorn”, delivered by Coach Rawan Al Nizwani. The session explored practical steps SMEs need to pursue in their journey toward becoming high-growth, investment-ready enterprises. Attendees gained insights into funding options, governance practices, and expansion strategies that position businesses for sustainable success.
Commenting on Sharakah’s role at COMEX 2025, Ali Ahmed Muqaibal, CEO of Sharakah, said:
“COMEX provides an invaluable space to connect with SMEs and explore ways to unlock their potential. At Sharakah, we are committed to equipping entrepreneurs with the knowledge, funding, and advisory support they need to thrive, sustain and leave an impact. This year, with a special focus on technology and growth readiness, we reinforced our mission to empower SMEs in line with Oman Vision 2040.”
By joining COMEX 2025, Sharakah continues its role as a key enabler of Oman’s entrepreneurial ecosystem, bridging the gap between innovation and implementation, and ensuring SMEs and start ups remain at the heart of the Sultanate’s economic transformation.
Throughout the exhibition, Sharakah engaged with SMEs and startups from diverse industries—most notably technology and SaS —highlighting its financial and advisory solutions designed to support their growth and sustainability. The event served as a platform for entrepreneurs to better understand the range of opportunities available to strengthen their projects and scale into new markets.
A key highlight of Sharakah’s participation was an informative presentation titled “The Way to Unicorn”, delivered by Coach Rawan Al Nizwani. The session explored practical steps SMEs need to pursue in their journey toward becoming high-growth, investment-ready enterprises. Attendees gained insights into funding options, governance practices, and expansion strategies that position businesses for sustainable success.
Commenting on Sharakah’s role at COMEX 2025, Ali Ahmed Muqaibal, CEO of Sharakah, said:
“COMEX provides an invaluable space to connect with SMEs and explore ways to unlock their potential. At Sharakah, we are committed to equipping entrepreneurs with the knowledge, funding, and advisory support they need to thrive, sustain and leave an impact. This year, with a special focus on technology and growth readiness, we reinforced our mission to empower SMEs in line with Oman Vision 2040.”
By joining COMEX 2025, Sharakah continues its role as a key enabler of Oman’s entrepreneurial ecosystem, bridging the gap between innovation and implementation, and ensuring SMEs and start ups remain at the heart of the Sultanate’s economic transformation.

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