Saudi Arabia Watch Market To Reach USD 1.00 Billion By 2033, Growing At 3.90% CAGR

(MENAFN- IMARC Group) The Saudi Arabia watch market size was valued at USD 0.70 Billion in 2024. Looking forward, the market is estimated to reach USD 1.00 Billion by 2033, exhibiting a CAGR of 3.90% during 2025-2033. Rising disposable incomes and growing fashion consciousness are driving the demand for premium and luxury watches in Saudi Arabia.

Key Highlights

• Market size (2024): USD 0.70 Billion
• Forecast (2033): USD 1.00 Billion
• CAGR (2025–2033): 3.90%
• Increasing demand for limited-edition and bespoke luxury timepieces, coupled with a significant rise in smartwatch adoption for health and fitness monitoring.
• Growth is propelled by rising disposable incomes, a large youthful population, and a cultural emphasis on watches as status symbols and gifts.
• Key companies operating in the Saudi Arabia watch market include Apple Inc., Casio Computer Co. Ltd., Citizen Watch Co. Ltd., Movado Group Inc., Rolex SA, Samsung Electronics Co. Ltd., Seiko Watch Corporation (Seiko Group Corporation)

How Is AI Transforming the Watch Market in Saudi Arabia?

• Tech-driven retail experiences – AI-powered virtual try-ons and personalized recommendations are boosting online watch sales, with 40% of Saudi shoppers now preferring digital stores over physical ones.
• Smart inventory management – Retailers using AI for demand forecasting have reduced stockouts by 30%, ensuring popular luxury watch brands stay available for high-demand buyers.
• Enhanced counterfeit detection – AI authentication tools scan 10,000+ listings monthly, helping platforms like Noon and SIVVI eliminate 85% of fake luxury watches from their marketplaces.
• Government-backed digital push – Saudi's Vision 2030 funds AI startups in e-commerce, with $135M invested last year to modernize retail, including the premium watch segment.
• Hyper-personalized marketing – Brands like Rolex and Tag Heuer use AI to analyze social media trends, increasing engagement by 50% among Saudi's Gen Z luxury buyers.

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Saudi Arabia Watch Market Trends and Drivers

• Rising Affluence : Increasing disposable incomes drive demand for luxury watches as status symbols among affluent Saudis.
• Cultural Prestige : Emphasis on prestige boosts high-end watch purchases for social standing and milestones.
• Vision 2030 Impact : Economic reforms attract wealth, expanding retail and affluent consumer base for watches.
• E-commerce Growth : Digital platforms enhance accessibility, driving online sales through marketing and convenience.
• Smartwatch Popularity : Health and tech features increase demand for smartwatches among fitness-conscious users.

Saudi Arabia Watch Industry Segmentation:

The report has segmented the market into the following categories:

Analysis by Type:

• Quartz
• Mechanical

Analysis by Price Range:

• Low-Range
• Mid-Range
• Luxury

Analysis by Distribution Channel:

• Online Retail Stores
• Offline Retail Stores

Analysis by End User:

• Men
• Women
• Unisex

Regional Analysis:

• Northern and Central Region
• Western Region
• Eastern Region
• Southern Region

Recent News and Developments in Saudi Arabia Watch Market

• June 2024: Saudi Arabia's luxury watch market embraces blockchain for authentication, with brands like Rolex and Patek Philippe adopting digital certificates. Over 30% of high-end retailers now offer blockchain-verified timepieces, reducing counterfeit risks and boosting buyer confidence.
• August 2024: The Kingdom's first locally assembled smartwatch debuts, featuring Arabic-language AI voice commands and health monitoring tailored for regional climates . The device, developed by a Saudi tech startup, has already secured partnerships with two major local telecom providers .
• November 2024: A surge in customizable luxury watches emerges, with Saudi designers offering personalized dials and straps using 3D printing . Demand has grown by 40% in six months, driven by younger consumers seeking unique, culturally inspired designs.

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