Tuesday, 02 January 2024 12:17 GMT

TikTok, MBC Media Solutions Renew Partnership to Pair Advertisers with Exclusive Content During Ramadan


(MENAFN) TikTok and MBC Media Solutions have announced the renewal of their partnership, which will allow advertisers on TikTok to pair their advertising with exclusive MBC content throughout Ramadan.

This partnership will enable brands to seamlessly integrate themselves into TikTok users' experiences during the holy month and leverage the momentum into the year.

TikTok users in the Middle East, Africa, Turkiye, and Pakistan will have access to exclusive MBC Ramadan 2023 content across all of MBC's TikTok channels, including upcoming hit shows and series. The content will feature the return of Nasser Al-Qasabi in "Tash 19," "Seen," "Hekayat Waa'd," "Ramez," "Kafo," "Minho Waladna," and "Sikat Safar."

Shadi Kandil, TikTok’s General Manager for Global Business Solutions, expressed his satisfaction with the partnership, stating that TikTok is always looking to help brands solve their diverse marketing needs and support their clients in achieving strong brand awareness and affinity.

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