(MENAFN- GlobeNewsWire - Nasdaq) The Smart TV market is projected to grow from US$ 255.55 billion in 2024 to US$ 691.19 billion by 2033, at a CAGR of 11.69%. This surge is fueled by increased internet access, cutting-edge display innovations, and rising consumer demand for integrated entertainment systems. Smart TVs offer internet connectivity, enabling streaming, web browsing, and app access, and are central to smart home ecosystems. Enhanced by AI, voice recognition, and seamless integration with smart devices, these TVs transform the home entertainment experience. Key players like Panasonic, Samsung, Xiaomi, and Apple are propelling advancements in display technology, energy efficiency, and affordability.

Dublin, Nov. 26, 2025 (GLOBE NEWSWIRE) -- The "Smart TV Market Company Analysis, Forecast by Recent Developments, Strategy, Sustainability, Product Launch, Key Persons and Revenue" report has been added to ResearchAndMarkets's offering.
The Smart TV industry is expected to expand lucratively to an estimated value of US$ 691.19 Billion by 2033, from US$ 255.55 Billion in 2024. This expansion reflects a compound annual growth rate (CAGR) of 11.69% between 2025 and 2033.

The Smart TV market is experiencing rapid growth driven by rising internet penetration, advancements in display technologies, and the increasing consumer demand for integrated entertainment solutions. Smart TVs combine traditional television functions with internet connectivity, allowing users to stream content, browse the web, and access applications directly through the device.

With features such as voice recognition, AI-based recommendations, and seamless connectivity with other smart home devices, smart TVs have become the central hub for modern home entertainment. The shift from cable broadcasting to on-demand streaming platforms like Netflix, Disney+, and Amazon Prime Video has significantly boosted smart TV adoption worldwide.
Moreover, ongoing technological innovations such as 4K and 8K ultra-high-definition displays, OLED panels, and AI upscaling are enhancing viewing experiences and driving premium product demand. The integration of voice assistants such as Alexa, Google Assistant, and Bixby further enhances user convenience and engagement. Additionally, manufacturers are focusing on energy efficiency, sleek design, and affordability to capture emerging markets. As smart homes become more mainstream, smart TVs are expected to remain a key component of connected living, offering both entertainment and digital interactivity.

Key Attributes:

Report Attribute	Details
No. of Pages	200
Forecast Period	2024 - 2033
Estimated Market Value (USD) in 2024	$255.55 Billion
Forecasted Market Value (USD) by 2033	$691.19 Billion
Compound Annual Growth Rate	11.6%
Regions Covered	Global

Latest News and Developments in Smart TV Industry:

• Sony Group Corporation announced the release of the new BRAVIA 7 series in July 2024. With its cutting-edge features and technology, the series offers an improved visual and aural experience. This new series combines the cutting-edge Mini LED, Cognitive Processor XR, and XR Triluminos Pro technologies to provide realistic-sounding visuals and compelling audio.
• The 2024 OLED models, such as the OLED809 and OLED909, were introduced by Koninklijke Philips N.V. in July 2024 and are accessible in Europe. With its improved video processing unit and 144Hz screen, OLED809 is compatible with HomeKit and Apple AirPlay 2. The OLED908 has been replaced with the OLED909, which offers a 4-sided Ambilight.
• The BRAVIA 2 Series Google TV-enabled smart TVs with Dolby Audio, an X1 4K Processor, and AI-powered gameplay for the PS5 (S25 model) were unveiled by Sony India in May 2024. It has Motionflow XR for fluid motion, X-Pro Protection PRO for durability, Apple AirPlay, and a voice remote. available in 43-65 inches.

Companies Featured

• Panasonic Corporation
• Sony Corporation
• Samsung
• Sharp Corporation
• VIZIO Inc.
• Koninklijke Philips
• Hitachi Ltd
• Toshiba Visual Solutions
• Apple Inc.
• LG Electronics Inc.
• Hisense Group Co., Ltd.
• Xiaomi Corporation
• Vizio Holding Corp.
• Skyworth Group Ltd.
• Haier Smart Home Co., Ltd.

Smart TV Market & Forecast

• Historical Trends
• Forecast Analysis

Company Analysis

Overview

• Company History and Mission
• Business Model and Operations
• Workforce

Key Persons

• Executive Leadership
• Operational Management
• Division Leaders
• Board Composition

Recent Development & Strategies

• Mergers & Acquisitions
• Partnerships
• Investments

Sustainability Analysis

• Renewable Energy Adoption
• Energy-Efficient Infrastructure
• Use of Sustainable Packaging Materials
• Water Usage and Conservation Strategies
• Waste Management and Circular Economy Initiatives

Product Analysis

• Product Profile
• Quality Standards
• Product Pipeline
• Product Benchmarking

Strategic Assessment: SWOT Analysis

• Strengths
• Weaknesses
• Opportunities
• Threats

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• Smart TV Market

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