In collaboration with Dubai Humanitarian, Smile Train invites the community to the Dubai Mall and Times Square Center to share moments of joy while raising awareness for cleft-affected individuals.

Dubai, UAE - October 3, 2025 - In honor of World Smile Day® on October 3, Smile Train, the world's largest cleft-focused organization, will host a local Smile Wall, with the support of Dubai Humanitarian. The organization's initiative is part of a global campaign to celebrate connection, positivity and the power of a smile while rallying support for children with cleft lips and palates. 

The Smile Wall will be featured at Dubai Mall from October 2-4, at Times Square Center from October 3-4, and at select university campuses. These walls provide spaces for the public to post messages, drawings, or photos that reflect what makes them smile, transforming everyday spaces into colorful displays of hope and positivity

“World Smile Day reminds us that a smile can carry incredible meaning,” said Afaf Meky, Executive Manager of Smile Train in Dubai. “Through the Smile Wall campaign, we are grateful for the support of the public and the entities taking part in this initiative. Together, we invite everyone to share moments of joy, celebrate the power of connection, and raise awareness for children born with cleft lips and palates, inspiring a brighter, healthier future for them.”

Every three minutes, a baby is born with a cleft, a condition that can affect eating, speaking, hearing, and breathing. By participating in the Smile Wall campaign, community members help raise awareness and show solidarity with children and families impacted by clefts worldwide.

“Dubai Humanitarian is proud to partner with its member, Smile Train, for this initiative,” said Giuseppe Saba, CEO and Board Member of Dubai Humanitarian. “Through the Smile Wall campaign, we are celebrating the power of smiles to connect people and bring communities together. By raising awareness about children born with cleft lips and palates, we hope to inspire empathy, understanding, and shared joy. From the heart of Dubai, this collaboration reminds us that even simple acts, like sharing a smile, can create moments of happiness and a sense of unity that touches lives everywhere.”

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