Fitumi.Ai Officially Launches To Transform Fashion Design With AI-Powered Visualization

Fitumi has officially launched, introducing a groundbreaking AI-powered platform designed to revolutionize the fashion design and visualization process. By combining photorealistic image and video generation with advanced editing features, Fitumi dramatically shortens the fashion production cycle, reduces costs, and empowers designers, brands, and content creators to embrace a more sustainable, digital-first approach.

Fitumi enables users to instantly transform sketches or static images into lifelike garments showcased on models, eliminating the long delays and expenses traditionally associated with physical sampling. With its advanced AI tools, the platform allows users to modify fabrics, garment colors, backgrounds, poses, and even model appearances with ease. The result is a faster go-to-market process and a significant reduction in waste, helping fashion professionals and newcomers alike reimagine how design concepts come to life.

Key Features of Fitumi

• Sketch to Garment: Converts traditional fashion illustrations into realistic images modeled in context.

• Fabric & Color Change: Swaps textures and garment colors in seconds, helping visualize multiple options without the need for physical samples.

• Model & Pose Editing: Offers customization of model appearance and posture for a personalized showcase.

• Background Generator: Provides a choice of environments, from studio shoots to runways or outdoor settings.

• Image to Video: Transforms static images into dynamic runway walks or 360° garment showcases.

• T-shirt & Graphic Design Tools: Enables creation of sticker-ready and print-ready graphics powered by AI.

Fitumi's versatility makes it ideal for fashion designers, manufacturers, apparel startups, e-commerce platforms, and content creators. By cutting sampling costs and enabling high-quality visual content creation without the need for advanced design skills, the platform democratizes fashion innovation for both professionals and beginners.

Driving Sustainability and Speed in Fashion

In today's fast-moving fashion landscape, Fitumi addresses two critical challenges: the high cost of physical sampling and the environmental toll of wasted materials. By digitizing the design visualization process, the platform promotes on-demand strategies that save both time and resources.

“With Fitumi, we're turning fashion design into a fast, intuitive, and cost-effective process. You no longer need to wait weeks for samples to see how a garment will look. Just imagine it, and our AI shows you,” said Gagan Singh, Founder & CEO of Fitumi.

“In a world where trends move fast and waste is high, Fitumi helps designers create better, faster, and more responsibly. It's the digital shift fashion desperately needed,” added Jasleen Kaur, Fashion Tech Advisor & Early User.

Tested, Evolving, and Ready for Growth

Fitumi has been tested by professionals in apparel production, design, and branding, ensuring that its features meet the demands of real-world workflows. The company continues to evolve the platform based on user feedback, with ongoing improvements to accuracy, fabric realism, and workflow integration.

The platform also supports affiliate partnerships and is preparing future integrations with third-party design and e-commerce platforms, expanding its value across the fashion supply chain. Available under a freemium model with paid credits, Fitumi ensures accessibility for both beginners and professionals.

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About Fitumi

Founded in Toronto, Canada, Fitumi was created with a mission to merge artificial intelligence with fashion design to accelerate creativity while promoting sustainable practices. The company envisions a future where fashion innovation is faster, more inclusive, and less wasteful, and is committed to building tools that make advanced design accessible to everyone, from global brands to independent creators.

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