US AI In The Smart Home Applications And Consumer Perceptions Report 2025 AI/ML Integration - Behind-The-Scenes Innovation Driving Personalization

2025-09-03 09:16:37

(MENAFN- GlobeNewsWire - Nasdaq) Discover how AI and machine learning are reshaping the consumer landscape. Learn about consumer perceptions of generative AI, the impact on product development, and the benefits of AI-powered features. Gain insights into the demand for smart home AI services and which companies consumers trust most.

Dublin, Sept. 03, 2025 (GLOBE NEWSWIRE) -- The "AI in the Smart Home: Applications and Consumer Perceptions" report has been added to ResearchAndMarkets.com's offering.

This research quantifies consumers' familiarity with and use of generative AI and gauges perceptions and concerns with artificial intelligence. It also highlights the tangible benefits of AI-powered features and services in the smart home that most appeal to consumers today. It investigates appetite for paid AI-based services and the types of companies consumers most trust to provide intelligent, helpful, and secure solutions that work for them.

Over the past decade, brands have infused artificial intelligence (AI) and machine learning (ML) technologies into their products, services, and workflow to enhance feature sets, enable solutions to work more intelligently and independently, and offer greater personalization. AI/ML increases solutions' value and capability to consumers but are often behind-the-scenes and not evident to the end user. Consumer-facing generative AI applications are, for many consumers, the first time they've knowingly interacted with artificial intelligence.

This forces a new conversation about what AI is, how it works, how it is controlled, and the limits of its capabilities. The arrival of generative AI causes all companies active in the connected consumer ecosystem to rethink their product development strategies. Generative AI may be a catalyst for growth, a critical new tool for operational efficiency, or a competitive threat. For many, it will be all three.

Key Topics Covered:

Executive Summary: Industry Insights

AI: Moving from Buzz to Tangible Benefits
Businesses: % Using AI Internally
Businesses: % Using Consumer-Facing AI

Executive Summary: Consumer Insights

Generative AI Familiarity and Use
% Using Paid Version of Generative AI Tool
Impact of AI Marketing on Likelihood to Purchase Products
Top Tested AI-Powered Smart Home Benefits
Willingness to Pay for AI Smart Home Assistant and Monthly Recurring Revenue Projection
% Willing to Pay ($5- $20/month) for an AI Smart Home Assistant
Willingness to Pay for AI Smart Home Assistant, By Most-Used Smart Home Platform
Positive Perceptions of AI: Q1 vs Q4 2024
Concerns: AI Users vs Non-Users

The Smart Home Market

Smart Home Device Ownership
Smart Safety & Security Device Ownership
Smart Energy, Lighting, Water Device Ownership
Smart Speaker or Smart Display Ownership
Smart Speaker/Display Ownership, by Smart Home Device Ownership
Average Number of Smart Home Devices Owned
Tech Affinity, Among Smart Home Device Owners

Generative AI: Familiarity & Use

Generative AI Familiarity and Use - Trending: Q1 2024 vs Q3 2024
Generative AI Familiarity and Use by Smart Home Device & Security System Ownership
Familiarity with Conversational & Generative AI Applications
Familiarity with Conversational AI Tools by Technology Adoption Segment
Familiarity with Conversational AI Tools by Age
Familiarity with Conversational AI Tools by Gender
Familiarity with Conversational AI Tools among Remote Workers
Generative AI Use: Professional, Personal, Educational
Gen AI Use among Students and Professionals
Frequency of Gen AI Use: Weekly+
Gen AI Usage and Familiarity Segments by Demographic Factors
Generative AI Apps Familiarity & Use, by Children in Household
Smart Home Device & Security System Ownership, by Children in Household

Consumer Perceptions, Barriers & Concerns

Perceptions of AI Technology: Q1 vs Q4 2024
Perceptions of AI Technology: Users vs Non-Users
Concerns About AI Technology: Q1 vs Q4 2024
Concerns About AI Technology: Users vs Non-Users
Attitudes Toward AI Technology by Age
Inhibitors to Using Generative AI Tools
Consumers have wide-ranging concerns about AI

Leading AI Apps & Paid Use

Type of AI Technology Used
Leading AI Applications Used, by Preferred Smartphone and Smart Speaker/Display OS
Use of Paid AI Applications among All Consumers in US Internet Households
Paid AI Use by Application Type
Impact of AI on Likelihood of Purchasing Product
Impact of AI on Likelihood to Purchase, by Demographics
Smart Home Controls, Routines, Integrations
Primary Control Method of Smart Home Devices Units
Most Used Platform Used to Control Smart Home Device
Preferred Smart Home Device for Acting as a Smart Home Hub
Current Integration of Multiple Smart Home Devices Working Together

Purpose of Smart Home Device Integration

Ease of Creating Smart Home Routines and Integrations
Ease of Routines and Integrations Creation by Most Used Platform
Preferred Methods of Initiating a Routine
Preferred Methods of Initiating a Routine, by Preferred Smart Home Platform

Evolution of Voice Assistants

Use of Voice Assistants by Device Owners
Top Activities Performed on Smart Speakers
Top Activities Performed on a Smart Display
Top Devices or Services to Control Using Smart Speaker/Display
Generative AI Tool Use by Smart Speaker or Display Ownership
Generative AI Tool Use among Smart Speaker/Display Owners Using Specified Assistant Most Often
AI Use Cases in the Smart Home
Biometrics Use for Smartphone Access
Interest in Using Facial Recognition for Device/Home Access

Testing AI Use Cases in the Smart Home

% Finding AI-Powered Smart Home Features Valuable
Top 10 Valuable AI-Powered Smart Home Features
Value of AI-Powered Safety Features
Value of AI-Powered Home Management Features
Value of AI Assistant Identifying Devices & Creating Routines by Number of Smart Home Devices Owned
Value of AI Assistant Identifying Devices & Creating Routines by Select Smart Home Routine Types Used Today
Value of AI-Powered Convenience Features
Stand-out Smart Home AI Benefits by Children at Home
Stand-out Smart Home AI Benefits by Age

Willingness to Pay for AI at Home

Willingness to Pay for an AI Assistant
Willingness to Pay for an AI Assistant by Smart Home and Security System Adoption
Willingness to Pay for an AI Assistant by Brand of Home Security System
Willingness to Pay for an AI Assistant by Preferred Smart Speaker Platform
Willingness to Pay for an AI Assistant by Most-Used Smart Home Platform
Willingness to Pay by Select AI Use Cases
Willingness to Pay for an AI Assistant by Use of Paid Gen AI Apps
Willingness to Pay for an AI Assistant by Use of Leading Generative AI Apps

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