HONOR And E& Announce Exclusive Pre-Order For Ivory White HONOR Magic V5 In The UAE

(MENAFN- Mid-East Info) Dubai, UAE – August, 2025 – HONOR, a global leader in the AI device ecosystem, in partnership with e&, has officially opened pre-orders for the highly anticipated HONOR Magic V5 in the UAE. For the first time, the elegant Ivory White edition will be available exclusively to UAE consumers through e&, offering a premium and rare color choice for early adopters.


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The HONOR Magic V5 redefines the foldable smartphone experience with its ultra-slim 8.8mm design, the industry's largest 5820mAh battery in a foldable, record-breaking durability, and advanced AI capabilities, including Google Gemini integration and HONOR's Magic Sidebar for smart, real-time assistance.

“At e&, we are committed to bringing our customers the most advanced and exclusive devices in the market. The HONOR Magic V5 in Ivory White is a perfect example of how we combine cutting-edge technology with unique offerings to deliver unmatched value and experiences to our subscribers,” said Dr. Tamer Eltoni, SVP Digital Adjacencies & Devices, e& UAE.

“Our collaboration with e& ensures UAE consumers can be the first to experience the HONOR Magic V5 in the stunning Ivory White color - a true statement of style and innovation,” said Laurance Li, General manager of HONOR GCC.

Pre-orders are now open at e& retail stores and online, with the device retailing at AED 6,499.

UAE customers who pre-order the HONOR Magic V5 Ivory White (exclusive to e&), Dawn Gold, Reddish Brown, and Black, will enjoy an exclusive bundle worth AED 3,695, including:

HONOR Magic Pen

HONOR Magic V5 Case (additional)

HONOR VIP Care+ with 12-month screen protection (1 time)

HONOR 24-month customized service (8 times)

Bose SoundLink Revolve+ II Bluetooth Speaker

About HONOR :

HONOR is a global leading AI device ecosystem company. It is committed to revolutionizing human-to-device interactions to bridge the AI ecosystem with all consumers in the agentic AI era and beyond. The company endeavors to open industrial boundaries through open, seamless collaboration to co-create a value-sharing ecosystem with industry partners. With an innovative product portfolio spanning AI phones, PCs, tablets, wearables and more, HONOR aims to empower every human, enabling everyone to embrace the new intelligent world.

About e& :

e& is a global technology group committed to advancing the digital future across markets in the Middle East, Asia, Africa and Europe. With the group's financial performance in 2024 showing a consolidated revenue of AED 59.2 billion and a net profit of AED 10.8 billion, e& continues to maintain its position as a financial powerhouse, reflected by its strong credit rating and solid balance sheet.

Founded in Abu Dhabi over 48 years ago, e& has evolved from a telecom pioneer into a technology group. Its footprint now spans 38 countries, offering a comprehensive portfolio of innovative digital services ranging from advanced connectivity, entertainment, streaming and financial services to AI-powered solutions, cloud computing, ICT, cybersecurity and IoT platforms.

The Group is structured around five core business pillars: e& UAE, e& international, e& life, e& enterprise and e& capital, each catering to distinct customer and market needs. These pillars empower e& to lead in various sectors, from telecom and digital lifestyle to enterprise services and venture investments. The ongoing strategic investments in AI, IoT, 5G and cloud services reinforce its leadership in the global technology landscape, driving the future of smart connectivity and innovation.

Driven by innovation, sustainability and a commitment to digital empowerment, e& is set on creating a smarter, more connected future for individuals, businesses and communities.

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