
SUBARU OF AMERICA REPORTS DECEMBER SALES UP 7.1 PERCENT 2024 YEAR-END SALES UP 5.6 PERCENT
Carline |
Dec-24 |
Dec-23 |
% Chg |
Dec-24 |
Dec-23 |
% Chg |
|
MTD |
MTD |
MTD |
YTD |
YTD |
YTD |
Ascent |
4,675 |
4,996 |
-6.4 |
56,286 |
60,543 |
-7 |
BRZ |
337 |
273 |
23.4 |
3,345 |
4,188 |
-20.1 |
Crosstrek |
17,088 |
15,799 |
8.2 |
181,811 |
159,193 |
14.2 |
Forester |
17,149 |
15,653 |
9.6 |
175,521 |
152,566 |
15.1 |
Impreza |
3,099 |
2,523 |
22.8 |
31,366 |
34,719 |
-9.7 |
Legacy |
1,676 |
1,878 |
-10.8 |
19,591 |
25,510 |
-23.2 |
Outback |
14,885 |
14,304 |
4.1 |
168,771 |
161,814 |
4.3 |
Solterra |
1,165 |
956 |
21.9 |
12,447 |
8,872 |
40.3 |
WRX |
1,797 |
1,382 |
30 |
18,587 |
24,681 |
-24.7 |
TOTAL |
61,871 |
57,764 |
7.1 |
667,725 |
632,086 |
5.6 |
December sales were supported by the annual Subaru Share the Love® Event
where the automaker donates $250 for every new Subaru vehicle purchased or leased to the customer's choice of the following national charities;
The American Society for the Prevention of Cruelty to Animals® (ASPCA®) ,
Make-A-Wish® ,
Meals on Wheels America , or the
National Park Foundation , as well as more than 800 local charities. Retailers could also select up to two hometown charities in their local communities to receive at least an additional $50 for each vehicle sold or leased. In the program's 17th consecutive year, Subaru and its retailers aimed to achieve the philanthropic milestone of over $320 million in cumulative donations since the Subaru Share the Love Event started in 2008. Final 2024 Share the Love Event donation results are expected in March.
About Subaru of America, Inc.
Subaru of America, Inc.
(SOA) is an indirect wholly owned subsidiary of Subaru Corporation
of Japan. Headquartered in Camden, N.J., the company markets and distributes Subaru vehicles, parts, and accessories through a network of about 640 retailers across the United States. All Subaru products are manufactured in zero-landfill plants, including Subaru of Indiana Automotive, Inc. , the only U.S. automobile manufacturing plant designated a backyard wildlife habitat by the National Wildlife Federation. SOA is guided by the Subaru Love Promise , which is the company's vision to show love and respect to everyone and to support its communities and customers nationwide. Over the past 20 years, SOA and the SOA Foundation have donated more than $320 million to causes the Subaru family cares about, and its employees have logged over 100,000 volunteer hours. Subaru is dedicated to being More Than a Car Company® and to making the world a better place. For additional information, visit href="" rel="nofollow" subar . Follow us on Facebook , Instagram , LinkedIn , TikTok , and YouTube .
Dominick Infante
Director, Corporate Communications
(856) 488-8615
[email protected]
Diane Anton
Corporate Communications Manager
(856) 488-5093
[email protected]
Adam Leiter
Corporate Communications Specialist
(856) 488-8668
[email protected]
SOURCE Subaru of America, Inc.

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