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All around the world, the online gambling sector is booming – and Japan is no exception. From virtual casinos such as Mystino Casino, with its eclectic range of games and compelling visuals, to online sports betting, the country’s population of 126 million has more choice than ever when gambling on the internet.
Historically, Japan’s gambling laws have been incredibly restrictive. According to chapter 23 of the Criminal Code, most forms of gambling are banned besides horse racing, motor sports, and national lotteries. But with the foundation of the Casino Administration Committee back in 2020, the industry is finally starting to blossom. So, what’s new in the world of Japanese online gambling?
In this blog post, we’ll share some of the key trends that are shaping Japan’s online casino sector.
1. Increasingly Niche Casinos
New online casinos are popping up seemingly every day. The amount of choice that’s on offer can potentially make it difficult to navigate the market, but it’s also given rise to greater personalisation.
From casinos aimed at certain demographics to those that focus on specific games, modern gamblers are truly spoilt for choice. Online casinos are able to tailor their services to suit different customers, opening up the world of virtual gambling to people who may not have explored the industry before.
Whether it’s a women-only casino or one that only offers online slots, Japanese gamblers can take advantage of this variety to find a site that fits their preference perfectly.
2. Sports Betting Moves Online
As we mentioned in the introduction, sports betting is one of the few forms of gambling that have always been legal in Japan – and as the industry continues to move online, it’s no surprise that this form of entertainment has also made the shift into the digital word.
Japanese horse racing, known as keiba, is one of the most popular sports in the country. A staggering 21,000 horse races are held every year, including the infamous Arima Kinen (the biggest betting race in the world). In 2019, the Japanese Racing Association (JRA) saw a staggering turnover of 2.8 trillion Japanese yen – so it’s clear that business is brisk!
Online sports brokers are making it easier than ever for people to put money on their favourite games. Although Japanese sports betting sites are still illegal (for now), thousands of off-shore sites have stepped in to fill the gap, whether you’re betting on keiba, football, or motorboat racing!
3. The Popularity of Pachinko
The mechanical gambling game pachinko is one of the most popular arcade entertainments in Japan. Today, this 1920s-inspired game has found a bigger audience than ever – simply by going online.
In fact, online pachinko is so popular that it’s started to spread around the world. Virtual casinos now offer a variety of themed pachinko games, from deep sea-themed pearl pachinko to slots that recreate the look of a traditional pachinko machine. This means that millions of people can enjoy this iconic Japanese game, all from the comfort of their own home.
As the Japanese online gambling industry goes from strength to strength, these changing trends are taking the sector in a variety of new directions. What could we expect to see next?
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