Tuesday, 02 January 2024 12:17 GMT

Oman- A'Saffa Foods arranges special treat for Mother's Day


(MENAFN- Muscat Daily) Muscat- Mothers in Oman witnessed special Mother's Day pampering at a stall that was organised by the sultanate's largest fully integrated poultry, snacks and allied food company, A'Saffa Foods, at Marah Land recently.

A'Saffa Foods' team encouraged mums visiting Marah Land with their kids to come along to their stall where they were treated to a sumptuous A'Saffa spread that saw healthy favourites such as chicken nuggets, franks, burgers and several other popular products under the A'Saffa Foods umbrella. The stall also had an exciting photo booth installation that was a complete hit with social media savvy mothers and their families.

Sidhartha Lenka, head of Marketing and Sales A'Saffa Foods, said, 'Mother's Day is the one day of the year when all mothers should have the opportunity to unwind and be recognised for all the rewarding and energy consuming efforts that goes into being a parent. Hosting a stall at Marah Land was our way to ensure that mothers' don't miss out on this opportunity to take a break and enjoy a bit of pampering by indulging in our fresh, healthy and tasty snacks and savouries that are not only good for their health, but also for that of their children and families.'

Grounded in mothers, children, families, friends and turning everyday moments into tasty celebrations, A'Saffa Foods constantly encapsulates the corporate ethos and philosophy of A'Saffa Foods 'Healthy Food, Health and Happiness', and highlights the values of family in all of its communication campaigns and on-ground initiatives.

It is noteworthy that A'Saffa chicken reaches shopping outlets near you, fresh from the farms daily and is continually checked for safety and quality throughout processing and packaging and other back-end value processes. Only then are they transported to grocery stores, supermarkets, high-end restaurants, and finally make their way to the end-customer's table. What's more is that A'Saffa chicken is raised without cages in a bio-secured, disease-free environment, natural fed (yellow corn and soya), with no animal waste recycled by-products feed or any other feed substitutes, no growth hormones, and is fresh, real halal, healthy with signature tenderness and taste as guarantee.

Lenka added, 'It is important to state that not only are A'Saffa Foods' slaughter house and processing plant Halal-certified, but even our farm and processes are ISO 9001:2008-certified for Total Quality Management systems, ISO 14001:2004-certified for Environmental Management and HACCP-certified for Food Quality and Hygiene. Our chickens are slaughtered by hand, strictly according to Sharia'a principles, with no electric current being used, and are subsequently cleaned, prepared, chilled or frozen and packed, with no preservatives and no artificial flavouring.

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Muscat Daily

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