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MENAFN - Arab News - 03/04/2014
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(MENAFN - Arab News) A room makeover is not merely about changing the furniture and fixtures in a room; it is about redefining a living space. and if the transformed room reflects the personality of its occupants the change can work wonders for their overall wellbeing

This year's edition of home centre room makeover contest took on the challenge of recreating rooms to articulate the individual personalities of participants

The contest received an overwhelming response both in terms of entries as well as the final voting for winners. judges faced the daunting challenge of whittling down the 37000 plus submissions to a manageable 500 that factored in the personality traits of the contestants.

The final 25 winning entries were chosen by a panel of in-house experts of which 3 entries were picked by popular demand through voting that generated over 300000 votes

With the winners announced the final phase of thehome centre room makeover contest involved an aggregate spending of aed250000 on reinventing the living spaces of eight contestants each in saudi arabia and the uae and three winners each in oman qatar and kuwait



The kingdom had a majority of winners in the region with 8 rooms selected for makeovers. fifty percent of the winners were saudi nationals. four of the winners were from jeddah

Colin renwick coo home centre said: "this year we were able to engage more people and reach a larger cross-section of consumers in the region. the incredible response we received only reiterated the faith of our customers in our initiatives and products. home centre's vision has always been to transform houses into homes and with this contest we get the opportunity to show how we breathe life into personal living spaces.

In the three years since its inception the contest is stated to have grown exponentially in the region.

 


Arab News




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