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South Asia SABRE Awards Open For Entries
(MENAFN- PRovoke)
MUMBAI-The South Asia SABRE Awards, which recognize the best public relations work from India and across the subcontinent, are open for entries. The early deadline for submissions is April 10, 2026, with a late deadline (additional fee required) on May 8.
The South Asia SABRE Awards, a partnership between PRovoke Media and the Public Relations Consultants Association of India (PRCAI) is in its 13th year, having launched in 2013 as the Indian SABRE Awards and now open to entries from Bangladesh, Nepal, Pakistan, and Sri Lanka.
The competition has also expanded over the years to include the In2 SABRE Awards, which recognize a wide range of content creation, digital and social campaigns, and data and analytics-with new categories this year focused on AI tools and services, and the use of AI in PR campaigns.
“Over the past 12 years, we have seen a significant increase in the number of campaigns from South Asia,” says Paul Holmes, who chairs the SABRE Awards jury.“The work has always been highly creative, and many winners from the region have gone on to success in our Asia-Pacific and Global SABREs.
“But what we have seen in the past few years is that South Asia is home to an amazing amount of innovation, with artificial intelligence playing an important role in the work. Coupled with improved use of data in campaign planning and sophisticated analytics in measuring campaign impact, and it's clear that this is one of the most vibrant markets in the world.”
The SABRE Awards recognize Superior Achievement in Branding, Reputation and Engagement, and are open to public relations agencies and in-house communications teams.
A complete list of SABRE categories can be found here, and there are tips on crafting a winning entry here.
The South Asia SABRE Awards, a partnership between PRovoke Media and the Public Relations Consultants Association of India (PRCAI) is in its 13th year, having launched in 2013 as the Indian SABRE Awards and now open to entries from Bangladesh, Nepal, Pakistan, and Sri Lanka.
The competition has also expanded over the years to include the In2 SABRE Awards, which recognize a wide range of content creation, digital and social campaigns, and data and analytics-with new categories this year focused on AI tools and services, and the use of AI in PR campaigns.
“Over the past 12 years, we have seen a significant increase in the number of campaigns from South Asia,” says Paul Holmes, who chairs the SABRE Awards jury.“The work has always been highly creative, and many winners from the region have gone on to success in our Asia-Pacific and Global SABREs.
“But what we have seen in the past few years is that South Asia is home to an amazing amount of innovation, with artificial intelligence playing an important role in the work. Coupled with improved use of data in campaign planning and sophisticated analytics in measuring campaign impact, and it's clear that this is one of the most vibrant markets in the world.”
The SABRE Awards recognize Superior Achievement in Branding, Reputation and Engagement, and are open to public relations agencies and in-house communications teams.
A complete list of SABRE categories can be found here, and there are tips on crafting a winning entry here.
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