mjunction ready to suppo’t India’s coal sector transition

(MENAFN- dentsu) Photo Caption: (L to R) - Mr. V S Maharaj, ED-ICT, Coal India Ltd., Mr. Vinaya Varma, MD & CEO, mjunction services limited, Mr. Pankaj Sapate, Executive Director (Fuel), Mahagenco, Mr. Raj Bandhu Santosh, V– – Fuel Management, Adani Power Ltd. and Mr. Niladri Bhattacharjee, Partner, Grant Thornton Bharat at the inaugural session“of “COALosseum: The Coal Battle”round” - 19th Indian Coal Markets Conference 2026 organized by mjunction services limited.




Indian Coal Markets Conference 2026

mjunction ready to suppo’t India’s coal sector transition

With over two decades of coal-sector expertise, a proven digital marketplace platform and a buyer–seller ecosystem of nearly 30,000 participants, mjunction is well positioned to support Ind’a’s coal sector transition.

I’dia’s coal production has crossed 1 billion tonnes annually and is set to rise further with growing private sector participation. As volumes expand and market complexity increases, traditional mech—nisms—auctions, government allocations and bilateral c—ntracts—are becoming inadequate for transparent price discovery and efficient market access.

mjunction is ideally placed to support the shift towards a market-based Coal Exchange. A Coal Exchange is widely viewed as a critical structural reform to enable organised, transparent trading and competitive price discovery. An exchange-led framework would enhance liquidity, improve marketing efficiency and provide equal access to buyers and sellers.

Drawing on its experience in operating large-scale coal e-auction platforms, mjunction submitted recommendations to the Ministry of Coal on the proposed exchange design. The reform has gained momentum with the release of the Draft Coal Exchange Rules, 2025, outlining the structure and regulation of a digital coal trading marketplace.

The proposed exchange would move beyond the tr“ditional …#8221;one-to-many” supply model, enabling multi-buyer, multi-seller participation. Commercial miners would benefit from faster inventory liquidation and better price realisation, while buyers would gain supply assurance, shorter procurement cycles and wider supplier choice.

Strengthening partnership with Coal India Limited
mjunction continues to reinforce its long-standing partnership with Coal India Limited (CIL) by supporting e-auctions under the Single Window Mechanism Auction (SWMA) and linkage auctions across the Power and Non-Regulated Sectors (NRS), including cement, sponge iron, steel (coking), captive power and coal gasification.

Since signing the SWMA agreement in February 2025, mjunction has conducted nearly 160 auction events, covering 2,569 lots between February and December 2025. In linkage auctions, over 2,200 electronic Fuel Supply Agreements (e-FSAs) were generated and digitally executed, alongside the adoption of electronic bank guarantees (e-BGs), significantly reducing turnaround time and physical documentation.

Non-linkage and Shakti auctions
Between April and December 2025, mjunction enabled non-linkage offerings aggregating 119.81 million tonnes, including 84.42 million tonnes under SWMA. Additionally, it hosted 257.82 million tonnes of linkage coal and facilitated 162.72 million tonnes under Shakti auctions for the power sector.

The platform also managed miner-specific auctions, including 31.56 million tonnes for NLC and 1.32 million tonnes for APMDC. mjunction secured mandates under Shakti Window II (Medium/Long-Term) and Shakti B-III linkage e-auctions for the next three years, reinforcing market confidence.

Over the past year, 3,746 unique buyers participated on the platform, including 1,581 active linkage buyers across sponge iron, cement, captive power, steel and gasification sectors. Competitive digital auctions delivered price discovery gains of up to 30%.

Expansion into oil, gas and syn gas
mjunction has expanded into oil, natural gas and syngas markets, and completed Tranche VIII of syngas e-auctions with customised features and new participant onboarding—marking a strategic shift towards multi-commodity energy marketplaces.

Commercial, captive and MSME coal ecosystems
mjunction has emerged as the preferred digital partner for commercial and captive coal producers, offering an integrated end-to-end platform for coal sales and dispatch. In FY26, around 10 million tonnes of commercial coal were sold through the platform, along with 1.25 million tonnes via exclusive MSME e-auctions from APM’C’s Suliyari mines.

Beyond auctions, the platform manages the full post-sale lifec—cle—payments, delivery orders, production and inventory tracking, weighment, e-invoicing, e-challan generation and automated r—funds—ensuring paperless workflows and 99.9% system uptime.

Digital coal e-distribution for MSMEs
Under the State Nominated Agency (SNA) model, mjunction operates a transparent, fully automated coal distribution platform for MSMEs in West Bengal, Maharashtra and Bihar. The system enables small consumers to procure coal at notified prices without intermediaries, full— online—from allocation to lifting and grievance redressal.

More than 2,000 MSMEs are registered on the platform. Since inception, coal worth approximately Rs 300 crore has been distributed, with around 4.5 lakh tonnes supplied annually.

Building on this success, mjunction is working to expand its MSME coal e-distribution model to Assam, Jharkhand, Madhya Pradesh and Uttar Pradesh.

Through continuous innovation, digital integration and strong stakeholder engagement, mjunction remains committed to strengthe’ing India’s evolving, transparent and market-driven coal ecosystem.

About mjunction:
mjunction services limited, a 50:50 joint venture between Tata Steel and SA’L, is India’s largest B2B e-commerce company, leveraging technology to create value across industries for over two decades. Founded in 2001 with the launch of its pioneering metaljunction platform to bring transparency and efficiency to steel sales, mjunction has since diversified into multiple sectors, offering a comprehensive portfolio that includes e-auctions, e-procurement, loyalty solutions, e-marketplaces, agri-commodities, financing, and specialized services. With innovative offerings like mjGRO for loyalty management, mjunction serves over 140 marquee clients in both public and private sectors. With a strong focus on innovation, transparency, and customer success, mjunction continues to drive digital transformation in B2B commerce, enabling businesses to trade and procure with greater efficiency, scale, and trust.

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