George Kassar
- Full-time Faculty, Research Associate, Ascencia Business School
Member of the faculty and research team at Ascencia Business School. Holds a DBA, a PgCert in business research methods and an MBA.
A former banking professional with over sixteen years of experience in performance management and business analytics. Active in higher education since 2009, gradually shifted to a full-time academic career, lecturing in management, performance control, and organizational strategy.
Main research interests focus on the various dynamics and approaches to performance management, and the integration of analytical tools into decision-making processes.
- 2021–present Full-time Faculty, Ascencia Business School 2010–2021 Adjunct Faculty, Modern University for Business & Science 2005–2021 Head of Section, Research & Analytics, Fransabank SAL
- 2023 Ascencia Business School x Royal Business College, Doctorate of Business Administration (DBA) 2020 Edinburgh Business School, Heriot-Watt University, Postgraduate Certificate in Business Research Methods (PgCert) 2008 Lebanese American University, Master of Business Administration (MBA) 2005 Lebanese American University, Bachelor of Science, Management Information Systems
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