(MENAFN- GlobeNewsWire - Nasdaq) Opportunities in the Europe household care market include growing demand due to rising hygiene consciousness, especially in premium segments. Germany leads market growth, supported by robust economies and urbanization. Online product availability and eco-friendly innovations further drive expansion.

Dublin, Oct. 02, 2025 (GLOBE NEWSWIRE) -- The "Europe Household Care Market Size and Share Outlook - Forecast Trends and Growth Analysis Report (2025-2034)" report has been added to ResearchAndMarkets's offering.
The Europe household care market, along with its professional cleaning and hygiene product industry, reached a total production value of approximately USD 31.90 Billion in 2024.
Germany is the major consumer market of household care products in Europe. In 2020, the Germany household care industry attained a value of nearly USD 6.4 billion. The household care industry in Germany is anticipated to expect a further growth in demand, thus, aiding the growth of the Europe household care market in the forecast period of 2025-2034.
Europe is one of the world's major consumers of household care products. While the Europe household care market has risen by 1.2% in 2017 since 2016, the washing and hygiene industry has grown by 1.7% in 2017 relative to 2016. In 2017, the household care segment in the EU witnessed an annual turnover of nearly EUR 28.6 billion, hence, giving the household care industry further momentum for its growth in the region. Home care products such as laundry care, surface care, dishwashing products dominate the industry in Europe. Laundry care, especially, is the leading segment in the Europe household care industry. The region is the second largest market for laundry detergents after the Asia-Pacific region.
North America and the Asia-Pacific are the other major consumers of household care products. The household care markets in the two regions are being driven by the growing population and rising disposable incomes of the consumers. Some of the leading markets in the Asia-Pacific region are China and India, while the US is a leading market in North America. The younger population in the Asia-Pacific and North America regions are becoming more aware about health and hygiene issues and are, thus, further aiding the demand growth for household care products in this region.

Market Analysis
The European region has some of the world's largest economies of the world like Germany, UK, France, and Italy. The region's robust economy is aiding the growth of the Europe household care market. With the growing middle-class population and rapid urbanisation in Europe, the demand for household care products has increased. The middle and high-income classes in the region are especially driving the growth of the premium segment of the household care industry.
The rising hygiene consciousness and a growing adoption of a healthier lifestyle are major driving factors for the household care industry in Europe. With the European population becoming more health and hygiene conscious, they are increasingly seeking out products that are organic and free from harmful chemicals. The rise in innovation and product diversification will further aid the industry growth in the region. The easy availability of household care products online is further pushing the industry forward with major players leveraging the distribution channel by streamlining their packaging for e-retail purposes.
Competitive Landscape

• Unilever Plc
• Procter & Gamble Company
• Henkel AG & Co. KGaA
• The Clorox Company
• SC Johnson
• Reckitt Benckiser
• Church & Dwight Co., Inc.
• Colgate-Palmolive Company

Key Topics Covered:
1 Executive Summary
1.1 Market Size 2024-2025
1.2 Market Growth 2025(F)-2034(F)
1.3 Key Demand Drivers
1.4 Key Players and Competitive Structure
1.5 Industry Best Practices
1.6 Recent Trends and Developments
1.7 Industry Outlook
2 Market Overview and Stakeholder Insights
2.1 Market Trends
2.2 Key Verticals
2.3 Key Countries
2.4 Supplier Power
2.5 Buyer Power
2.6 Key Market Opportunities and Risks
2.7 Key Initiatives by Stakeholders
3 Economic Summary
3.1 GDP Outlook
3.2 GDP Per Capita Growth
3.3 Inflation Trends
3.4 Democracy Index
3.5 Gross Public Debt Ratios
3.6 Balance of Payment (BoP) Position
3.7 Population Outlook
3.8 Urbanisation Trends
4 Country Risk Profiles
4.1 Country Risk
4.2 Business Climate
5 Europe Household Care Market Analysis
5.1 Key Industry Highlights
5.2 Europe Household Care Historical Market (2018-2024)
5.3 Europe Household Care Market Forecast (2025-2034)
5.4 Europe Household Care Market by Products
5.4.1 Laundry Detergents
5.4.2 Laundry Additives
5.4.3 Dishwashing
5.4.4 Hard Surface Cleaners
5.4.5 Toilet Care
5.4.6 Others
5.5 Europe Household Care Market by Country
5.5.1 Germany
5.5.2 United Kingdom
5.5.3 France
5.5.4 Italy
5.5.5 Spain
5.5.6 Others
6 Regional Analysis
6.1 Germany
6.1.1 Historical Trend (2018-2024)
6.1.2 Forecast Trend (2025-2034)
6.2 United Kingdom
6.3 France
6.4 Italy
6.5 Spain
7 Market Dynamics
7.1 SWOT Analysis
7.2 Porter's Five Forces Analysis
7.3 Key Indicators for Demand
7.4 Key Indicators for Price
8 Value Chain Analysis
9 Competitive Landscape
9.1 Supplier Selection
9.2 Key Global Players
9.3 Key Regional Players
9.4 Key Player Strategies
9.5 Company Profiles

For more information about this report visit

About is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

CONTACT: CONTACT: Laura Wood,Senior Press Manager ... For E.S.T Office Hours Call 1-917-300-0470 For U.S./ CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900

MENAFN02102025004107003653ID1110142849