
Our Town America Appoints Mile Marker's Generate To Manage National Brand Placements
National Placements Portal
To support the transition, Our Town America will launch a National Placements Portal in Q4 2025. Built to streamline communications and standardize workflows for agencies and advertisers.
"After successfully managing national relationships for years, partnering with Mile Marker/Generate allows us to scale the program while elevating the experience for our agency and brand partners," said Michael Plummer, President/CEO, Our Town America. "The new portal delivers the transparency and operational efficiency our ecosystem expects as we look ahead to 2026."
"We're honored to support Our Town America's national program," said Sandra Roscoe, Managing Director, Generate. "With Generate, partners gain a single point of entry for submissions, standardized processes, and a live window into each step, from PO intake and BOL tracking to invoicing, so campaigns move faster with fewer back-and-forth."
Our Town America remains committed to expanding the reach and value of its New Mover Program, giving advertisers multiple ways to connect with households at pivotal, decision-rich moments.
About Our Town America
Our Town America helps national and local businesses reach new residents with timely, relevant offers at the moment of a move. Through its New Mover Program, the company connects brands with high-intent households, delivering curated mail supported by streamlined operations and real-time tracking.
About Mile Marker / Generate
Mile Marker is an omni-channel performance marketing agency. Generate , Mile Marker's media-monetization and insert-operations service, helps retailers and partners turn fulfillment and shipment channels into measurable revenue and customer acquisition through standardized workflows, analytics, and robust advertiser demand.
Media Contact:
Hank Kim
[email protected]
SOURCE Mile Marker LLC

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