Press Releases And AI Search: What PR Pros Need To Know Now

WHAT: Webinar – Rethinking Press Releases for the Age of AI

AI-powered search is changing how companies get discovered - and press releases are now more critical than ever.

On 16^th September, join Notified and the Chartered Institute of Public Relations (CIPR) for a live webinar to understand exactly how press releases influence AI search and how to optimise yours for maximum visibility.

In this special session, you'll learn:

• Smart keyword and content strategies to improve discoverability
• How to leverage AI tools to boost media outreach and engagement
• The key distribution channels to maximize reach and impact
  

WHEN: Tuesday, 16 September, 2025 from 13:00–13:45 GMT

WHERE: Zoom (Access link shared 24 hours before event)

REGISTRATION: Link

WHO:

Ella Darlington – Head of Communications & Marketing, Creative Access (Chair)
Ella leads communications and marketing for Creative Access, a social enterprise dedicated to improving diversity and inclusion across the creative industries. She brings a wealth of experience from her work with global brands and agencies, including Disney and P&G, and is passionate about using storytelling to drive change.

Philip Hodge – Sales Engineer, Notified
Philip helps PR teams use Notified's tools to share news, track coverage and get better results. He focuses on making press releases more visible, improving workflows and using data to boost impact in today's AI-driven search world.

Paul Stollery – Co-Founder & Creative Director, Hard Numbers
Paul heads creative strategy at Hard Numbers, where he develops content-first campaigns designed to deliver measurable results. Known for blending creativity with accountability, he has led award-winning PR initiatives that connect stories with audiences in powerful ways.

WHY:

Search is evolving fast, and AI now favors clear, structured and trusted content. This webinar will show PR and comms teams how to make press releases easier to find, more impactful and a key part of their AEO and SEO strategy.

About Notified

We are Notified , and your story goes here. As the only technology partner dedicated to both investor relations and public relations professionals, we help you control and amplify your corporate narrative. Our fully integrated PR and IR platforms streamline every step-whether it's reaching the right media, press release distribution, and measurement or designing new IR websites, managing investor days, earnings releases, and regulatory filings. Connecting both worlds, GlobeNewswire is one of the world's largest and most trusted newswire distribution networks, serving leading organizations for over 30 years. Together, we empower communicators to inform a better world.

Notified is an affiliate of Equiniti Group Limited (EQ)

Media Contact

Caroline Smith – ...

A photo accompanying this announcement is available at

This press release was published by a CLEAR® Verified individual.

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