Global Apparel Market Winners And Losers In 2025 Luxury Brands Face Slowdown Due To Weaker Demand From Aspirational Shoppers

(MENAFN- GlobeNewsWire - Nasdaq) Shein's fast-fashion appeal and affordability will drive market share gains, while UNIQLO benefits from quality and global reach. Zara faces challenges from cheaper trend-driven brands. Fast fashion thrives, luxury declines, and versatile sportswear gains influence, while tariffs impact US pricing.

Dublin, Sept. 10, 2025 (GLOBE NEWSWIRE) -- The "2025 Winners and Losers in the Global Apparel Market" report has been added to ResearchAndMarkets's offering.
The 2025 Winners and Losers in the Global Apparel Market report includes analysis of the performance of the key global apparel players, with 2025 market share estimates for the top 20 brands.
Shein is expected to win the most share in 2025 as its low prices and speed-to-market entice consumers away from competitors like H&M and Primark, however, US sales will be particularly challenging for it due to the closure of the de minimis exemption. UNIQLO will be the second biggest winner thanks to international expansion and its quality products offering strong value for money. Zara's upward trajectory is expected to finally come to a halt in 2025, as shoppers steer away from or turn to cheaper players for trend-led designs.
Scope

• Fast fashion brands continue to thrive.
• Brands offering quality at value prices are suceeding
• Luxury players hit by slowdown among aspirational shoppers.
• Global brands with American heritage struggle with international desirability.
• Versatile sportswear brands are stealing share from those with lower style credentials
• Tariffs force brands to raise prices in the US

Reasons to Buy

• Understand which are the winning and losing players in the global apparel market.
• Access estimates of 2024 market shares for the top 20 global apparel brands.

Key Topics Covered:

• Executive Summary
• TOP 20 GLOBAL APPAREL BRANDS: MARKET SHARES 2023-2025
• Top 20 Global Apparel Brands: Market Shares 2023-2025(f) (1-10)
• Top 20 Global Apparel Brands: Market Shares 2023-2025(f) (11-20)

2025 WINNERS & LOSERS
2025 Brand Outlooks - Winning Share
2025 Brand Outlooks - Stable Share
2025 Brand Outlooks - Losing Share

• METHODOLOGY

List of Tables
2025 Brand Outlooks - Winning Share
2025 Brand Outlooks - Stable Share
2025 Brand Outlooks - Losing Share

Companies Featured

• Nike
• Adidas
• Shein
• Zara
• UNIQLO
• H&M
• Louis Vuitton
• Skechers
• New Balance
• Hermes
• Puma
• Primark
• Lululemon
• Chanel
• Levi's
• Target
• Jordan
• Decathlon
• Old Navy
• Gucci

For more information about this report visit

About is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

CONTACT: CONTACT: Laura Wood,Senior Press Manager ... For E.S.T Office Hours Call 1-917-300-0470 For U.S./ CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900

MENAFN10092025004107003653ID1110043487